Markus Meister has been appointed as sales director at Holmenkol, the ski wax brand. Since the start of November he has been in charge of sales and marketing as well as the development of export markets. Meister was German cross-country skiing champion in the junior category. He was previously commercial manager at Amer Sports in Germany. Apart from increasing sales, Meister's assignment is to support the brand and to expand it in international markets.
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