Roland Wagner is retiring as chief executive of his own Munich-based sales agency, Die Sportsspezialisten (SO!), which represents brands such as Elan, Buff, Laken, Smellwell, Runtastic and Fila Skates, but he will continue to be its owner, while consulting for sports-related brands. The helm will go over to Marc Hasenstein, a 45-year-old manager who joined in November after working for Salewa, Norrona, Columbia and The North Face. Wagner has spent 35 years in the sporting goods industry, including 20 years as CEO of Elan Central Europe. He previously worked for Gore, Roeckl and Benetton Sportsystem.
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