All Florence Marine X articles
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ArticleMore than a trade show: Pitti premieres BECYCLE before start of the Tour de France
On the occasion of the historic start of the Tour de France in Florence, Italy, Pitti Immagine, an organizer of international cultural and trend events, is launching a new event focusing on the cycling industry, culture and lifestyle. BECYCLE, which will take place from June 26-28 at the historic Leopolda ...
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News briefsHurley family launches new apparel label with surf champion John Florence
John “John John” Florence, the two-time world champion surfer from Hawaii, has announced the launch of his new label, Florence Marine X, in partnership with Bob Hurley and his sons, Jeff and Ryan. The new brand will focus on apparel, especially “products for outdoor exploration and thriving in the elements, ...
