All Hiking & Trekking articles – Page 74
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News briefsRegatta to open second dual-brand store
Regatta will be opening a dual-brand store in Logroño, Spain, on Oct. 7, thanks to a deal with owner of the local Ferrer Sports store, according to CMDsport. A first dual-brand store opened two years ago in Salamanca through a deal with the local owner of an Enforma Deportes store. ...
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News briefsPrimaLoft® Insulation Rise used by around 50 brands worldwide
PrimaLoft’s alternative to natural down, PrimaLoft® Insulation Rise, which was first introduced in 2020, has quickly become one of the fastest-growing products in the company’s portfolio. It offers increased thermal performance, style and versatility, according to the company. PrimaLoft Rise’s construction allows the insulation to meet a variety of weights ...
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News briefsSchöffel hires new sales manager for Germany
Ann-Katrin Schlemmer Source: Schöffel Schöffel’s German sales will be headed by Ann-Katrin Schlemmer from October. In her new role, she will drive the quantitative and qualitative expansion of the Schöffel brand and be responsible for the field sales force and the key account team in Germany. Schlemmer ...
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News briefsArc’teryx opens largest ReBird repair center globally in Boulder
Canadian brand Arc’teryx has opened a new brand store in Boulder, Colorado, integrating a hybrid retail store and service center that includes in-store care and repair and after-sales product support. With three pillars of upcycling, resale, and care and repair, the service center offers circular services, including ...
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News briefsNorrøna sets sustainability goals until 2029
Norwegian brand Norrøna has a special connection to 2029, as the brand will celebrate its 100th anniversary that year. All the more reason why the company’s newly published roadmap for responsibility focuses on that very date. In the roadmap, the company has set ten goals to be achieved by 2029. ...
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News briefsIt’s Great Out There Coalition launches Europe-wide social media competition
The It’s Great Out There Coalition has launched a month-long competition on social media, as part of the latest phase in the #itsgreatoutthere campaign to get Europe more active outdoors. The #takesomeoneoutdoor competition will go live tomorrow and will run for a month, accessible to anyone in Europe. The first ...
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ArticleFelix Münnich becomes the new chief commercial officer at Mammut
Münnich comes from one of the top players in the sporting goods business to Mammut.
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News briefsTNF appoints new CMO and chief product and merchandising officer
VF brand The North Face has added two women to its management team. Sophie Bambuck is joining the company as chief marketing officer and Jennifer Ingraffea as chief product and merchandising officer. Bambuck brings in a 20-year background in global and integrated marketing strategy across several brands, including Everlane, Nike ...
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News briefsAdidas to sell new breast cancer awareness items
Source: Adidas For Breast Cancer Awareness Month, in October, Adidas will be introducing an extended breast cancer awareness collection, with running, hiking and mountain biking footwear and apparel in the Terrex and Five Ten collections. According to a company release, the collection’s focus on functional outdoor footwear ...
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News briefsJack Wolfskin premiers tapeless jacket
Source: Jack Wolfskin Jack Wolfskin has developed a new tape-free manufacturing technology, enabling the German brand to sew 3L hard-shell laminate without penetrating the membrane/backer layer. According to details revealed by the company about the zero-tape process, the outer layer is sewn with regular stitching, while the ...
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News briefsEddie Bauer to roll out in Japan with Itochu partnership
Authentic Brands Group (ABG) and Itochu, a Japan-based trading company that specializes in textiles, machinery, food and energy, have announced a partnership to grow ABG’s outdoor brand Eddie Bauer in Japan. To facilitate this, Itochu will partner with Mizujin, a fashion wholesale and retail company, to design, manufacture and distribute ...
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News briefs
The GORE-TEX brand kicks off new brand campaign, introducing new claim
The GORE-TEX brand is launching a new brand campaign under the motto “Our work is never done” this fall, celebrating the 40-year anniversary of its textile Gore-Tex membrane technologies and promising an innovation-loaded future for its apparel and footwear product categories. For the kick-off video that is online on digital ...
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News briefsSupport for Bradshaw-Taylor’s sales in Germany
Katharina Bieseke Katharina Bieseke joins the sales team for Bradshaw-Taylor’s brands Sherpa Adventure Gear, Artilect, Tentree and Le Chameau in Germany. In consultation with European sales director Wolfgang Jahn and sales manager Sven Kreitner, she is responsible for the retail partners in the brick-and-mortar and online segments. ...
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ArticleChouinard family transfers Patagonia ownership to channel dividends to environmental protection
Source: Campbell Brewer Yvon Chouinard Nearly 50 years after founding Patagonia, Yvon Chouinard and his family (together with his children Claire and Fletcher) have decided to give away their company to ensure all proceeds will be used to fight climate change. The Chouinard family has transferred all ...
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News briefsSalomon revamps its logo and launches new claim and campaign
Salomon is addressing customers with a new brand slogan and appearance. The claim “tomorrow is yours,” created by the French agency DBB Paris, aims to invite people to connect with nature and embrace their personal future and the future of the planet in all aspects. One goal of the new ...
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News briefsNewell Brand’s bond offering receives Ba1 rating from Moody’s
After a negative outlook from S&P Global for Newell Brands, the parent company of outdoor and recreation brands CampingGaz, Coleman, Marmot and others, Moody’s rating was much more favorable: The new senior unsecured bonds received a Ba1 rating, and the outlook for the company remained positive. The rating agency expects ...
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News briefsEquip gains Fair Wear leader status after two years of membership
The Fair Wear brand performance check published in August 2022 sees Equip Outdoor Technologies with its brands Rab and Lowe Alpine progressing in Fair Wear’s performance requirements regarding social responsibility along their supply chains. The U.K. company that has been a member of Fair Wear since 2020 has achieved the ...
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News briefsMoncler launches Trailgrip footwear line
Source: Moncler website Trailgrip GTX Moncler has introduced the new Trailgrip collection, an all-weather capsule, designed “for every active mountain, or metropolitan pursuit.” Materials include premium leather, Nubuck, and Cordura, as well as Gore-Tex and a TecTuff® rubber. The debut Trailgrip GTX low-top sneaker features ...
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News briefs
Gruppo Seven acquires majority stake in Incall
Gruppo Seven, the owner of Italian backpack specialists Invicta, has acquired a 75 percent stake in Incall SpA, a stationery producer based near Ancona and the owner of the Mitama brand. The financial terms of the transaction have not been disclosed. Incall, which posted revenues of €17 million in 2021 ...
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News briefsApple launches new Watch Ultra
Source: Apple iPhone14 Plus Emergency SOS Along with its new iPhone 14 models, which are now capable of sending emergency calls via satellite (including automated calls after a fall or accident like the Apple Watch before), Apple has unveiled the new adventure-focused Watch Ultra. Still high-priced, the ...
