Market Statistics – Page 5
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ArticleRussian online retailers report record-breaking outdoor sales
According to the largest online stores, the continuing Covid-19 pandemic spurs on the demand for outdoor goods in Russia. During the past several years, the demand for outdoor goods has always been high during the summer season. However, this year was truly exceptional, said Maria Salnikova , director ...
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ArticleGerman bicycle and e-bike industry defies the Corona crisis
In its latest “sentiment barometer” for the first half of 2020, the German Bicycle Industry Association ( Zweirad-Industrie-Verband e.V.; ZIV ) comes to the conclusion that bicycles and e-bikes have been the winners of the coronavirus crisis in Germany, while many other industries have suffered as a result ...
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ArticleGrowth of 7.0% for branded outdoor shoes in 2019
As they do every year, many brands gave us their numbers or indications of their performance in the outdoor footwear market to help establish its growth in the wholesale channel and to benchmark themselves against one another. The result of this joint study by The Outdoor Industry Compass and the ...
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ArticleThe French are outdoor passionate; camping strong after lockdown
A YouGov France survey has revealed that 62 percent of the French people participate in outdoor activities. The French favorite outdoor activities are hiking (58 percent), cycling (also at 58 percent) and swimming (43 percent). Hiking is especially successful in the 55 or older age group (70 percent of ...
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ArticleSwiss sports retailers predict 10% sales drop
Excluding bikes, which are becoming more popular in the country, the Swiss sporting goods market achieved modest growth of 1.4 percent in 2019 in comparison to the previous year, according to the Swiss Association of Sports Retailers ( Asmas ), which compiled the figures in collaboration with the GfK ...
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ArticleState Of Trade: The Outdoor industry has grown in 2019
With its State of Trade market research project, the European Outdoor Group ( EOG ) has been delivering results on industry-wide sales for ten years. Since its launch in 2010, State of Trade has grown into the most comprehensive and robust market research project for the European outdoor ...
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ArticleRussian outdoor market on the rise, online booming
The demand for outdoor goods in general in Russia in June is 94 percent higher than at the same time last year, says the Russian online marketplace Avito in a statement. On average, the number of customers looking for travel backpacks, sleeping bags, and similar items is nearly a ...
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ArticleOutdoor activities essential to well-being, new study reveals
New research released by the European Outdoor Group (EOG) reveals that the appeal of outdoor activities has been boosted by enforced Covid-19 restrictions. In a survey of consumers in the U.K., France, Germany, Spain, Italy, Poland and Sweden, 70 percent of the respondents said that they are looking forward ...
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ArticleWGSN sees three major consumer groups emerging from the crisis
The coronavirus pandemic has accelerated societal changes and is forcing industries worldwide to adapt to the resulting changes in consumption. Thus, WGSN has set out to predict what consumers will be looking for in the next couple of years. In its annual Future Consumer white paper, the ...
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ArticleIspo measures the pandemic’s effects on sports retail
Ispo has released the results of a survey it launched on April 9 to determine the effects of the pandemic on European sports and outdoor retailers. Among other interesting points, the survey indicated that Covid-19 began to strike their businesses early, that many resorted to home deliveries and ...
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ArticleThe 2018/19 ski season was this millennium’s best
The numbers for the 2019/20 snow sports season are not in yet, but it was not good apparently, partly because it was cut short by the coronavirus epidemic. However, the 2018/19 season was the best in 20 years or more in terms of visits to the ski resorts, according to ...
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ArticlePolish outdoor market on the way back to the “new normal”
The effects of the coronavirus pandemic are striking almost every business segment around the world. The Polish outdoor industry and retail is no exception. The commitment to social isolation imposed by the Polish government in mid-March with a total ban on travel and recreation in public areas (including parks and ...
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IFH predicts 10-year decline in German retail outlets; March ifo index plummets
(SGI+) The German Institute for Trade Research (IFH) , based in Cologne, recently published a report, titled “ Trade Scenario 2030 ,” predicting another large-scale reduction of stores in Germany over the next 10 years. By 2030, according to the IFH, the number of German retail companies will decrease ...
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ArticleThe outdoor market looks a little brighter
A preliminary survey conducted by the European Outdoor Group ( EOG ) among its members indicates that the European outdoor industry apparently fared better last year than in 2018, when its deliveries to the trade fell by an estimated one percent to €5.81 billion.
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The ski market is apparently growing in the long term
Manufacturers’ deliveries of skis, boots and bindings to the trade grew for the third year in a row during the winter 2018/19 season, according to an annual study recently released by the Federation of the European Sporting Goods Industry (Fesi). Some analysts expect the trend to continue to be positive ...
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Spain’s mountaineering market consolidates
Spain’s market for mountaineering products was once again marked by consolidation in 2019. The big players got stronger, while the small players diminished in number, although there were fewer store closings than in previous years. Among the victims were Anayet Vertical, of Zaragoza, and MMallorca and Trekoon, both in Palma ...
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The South Korean market is down by 5%
The takeover of Eider by K2, one of the major local brands of outdoor clothing, is seen as a sign of consolidation in a major market for outdoor products – estimated to be the second-biggest in the world a few years ago – that has continued to decline this year. ...
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Lowa and others comment on the Chinese outdoor market
Matthias Preussel, sales director for the Asia-Pacific region at Lowa, discussed the challenges and opportunities of marketing an outdoor brand in China during a “Market Introduction Seminar for China” that was held in Munich on the third day of the OutDoor by Ispo show early last month.
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The European outdoor market is flat
The latest State of Trade report by the European Outdoor Group (EOG) indicates that the outdoor market declined by 1 percent in value and by 0.5 percent in volume in 2018 in terms of the sell-in to the trade in the 23 European countries covered by its annual study, resulting ...
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The Polish outdoor market is worth €250 million
At this year's OutDoor by Ispo trade show, the Polish Outdoor Group set up the first official Polish Outdoor Village. Various Polish outdoor brands, including Comodo, Fjord Nansen, Lesovik, Milo, Pajak and Stampol-F, presented their latest product innovations in this section of the show, which was evidently inspired by the ...
