News Briefs – Page 3
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News briefsSwiss Stromer and US bike fintech offer e-bike leasing in the US
Stromer, the Swiss e-bike technology pioneer, has partnered with Colorado-based The Sweet Spot, a bicycle fintech company, to offer long-term e-bike leasing and management in the US. This new leasing option makes Stromer’s premium Class 3 commuter e-bikes accessible to even more riders, supporting the brand’s mission to shape the ...
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News briefsKeen recommits to making the ‘World’s Cleanest Shoes’ in new campaign
Oregon-based footwear brand Keen is launching a wide-reaching initiative to promote a better footwear industry 20 years after its founding and 10 years after starting its journey to eliminate PFAS. To recommit to its mission of “making the World’s Cleanest Shoes,” the company will be investing in new processes and ...
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News briefsGSM Outdoors buys another fishing rod manufacturer
Following the purchase of Phenix Rods last December, GSM Outdoors has now signed an agreement to acquire Mid-America Rod Company, its second brand in the fishing rod segment, for undisclosed terms. Mid-America Rod Company has been manufacturing rods in the USA since 1976. In addition to its own Virtus brand, ...
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News briefsOutdoor Research drops first dedicated MTB apparel line
As outdoor apparel manufacturer Outdoor Research (OR) releases its first dedicated collection of technical mountain bike gear for Spring 2024, the Seattle-based brand is expanding its athlete roster with four riders who will provide product category expertise and feedback as OR fully embraces the category. Trail and freeride athletes Georgia ...
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News briefsRose Bikes opens brand store in downtown Berlin
Rose Bikes has opened a new brand store in Berlin Mitte near Alexanderplatz with approx. 670 sqm of floor space. An integrated coffee shop is serving as a meeting point for bikers and starting point for events like community rides, workshops, etc. The first rides will take place as part ...
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News briefsSalomon North America moves to category-dedicated sales teams
Salomon announced a strategic shift within the North American organization to support accelerated growth with a focus on footwear, apparel and equipment through the creation of softgoods dedicated sales teams. Previously, all Salomon sports categories, both hard and softgoods, were managed by sales agencies. The new approach will allow the ...
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News briefsAmerica’s The Conservation Alliance looking for new Executive Director
The Conservation Alliance (TCA), a US-based coalition of over 270 like-minded member companies that pool resources to fund and advocate for the protection of North America’s cherished wild places and outdoor spaces, is planning to hire a new Executive Director who will work closely with the staff and Board of ...
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News briefsSchöffel separates responsibilities for product and innovation
German outdoor company Schöffel has made changes to the organizational structure in its product division. The management roles are now divided into the areas of product and innovation to give both areas greater strength for future development. Gesa van den Kerkhoff takes on the role of Product Division Manager, Peter ...
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News briefsMultiple purchase bids to save Renewcell
The Renewcell bankruptcy trustee has confirmed that “multiple bids” have been made for the business and assets of Swedish textile recycler Re:NewCell AB (Renewcell). The deadline for receiving purchase offers was March 28. These offers will now undergo a review process, with final closing expected in mid-April. The Board ...
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News briefsLowa pro athlete first woman to ski Iditarod Trail Invitational 1000
Lowa, the German footwear brand known for over 100 years of hand-crafted European heritage, announced that its pro athlete Sunny Stroeer completed the Iditarod Trail Invitational on skis, the first female to accomplish this feat in the race’s 24-year history. Stroeer started in Anchorage, skiing 950 miles over 29 days, ...
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News briefsCFIUS accepts re-filed notification of Vista's proposed sale of Kinetic Group
Vista Outdoor Inc. and Czechoslovak Group a.s. (CSG) announced on March 28 that they have voluntarily withdrawn and resubmitted their joint voluntary notification to CFIUS, the United States’ foreign investment review agency, to give CFIUS more time to review CSG’s proposed acquisition of Vista Outdoor’s The Kinetic Group business. With ...
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News briefsChanges in Rapala’s global management team
Rapala VMC Corp. announced that Stanislas de Castelnau, Executive Vice President, Head of Operations is retiring at the end of March 2024 after 23 years with the Finnish fishing tackle manufacturer. He started his career back in 2001 as General Manager of Rapala VMC’s French hook factory (VMC Peche SA) ...
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News briefsFahrrad.de founder takes over key assets of insolvent Internetstores
In mid-January, insolvency administrator Dr. Christian Gerloff informed the creditors that several interested parties had made binding offers to take over the insolvent bicycle and outdoor e-commerce retailer Internetstores GmbH – not for the entire group but for individual assets. The core sales platforms Fahrrad.de and Bikester, as well as ...
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News briefsKeen and Namuk collaborate on kids’ sandals
Oregon-based footwear brand Keen announced its collaboration on the limited edition Seacamp sandal with Swiss sustainable outdoor apparel brand Namuk. This latest limited-edition collaboration is in line with Keen’s commitment to promoting access to nature and inspiring the next generation of conservationists. 1 percent of each sale will go to ...
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News briefsCanada Goose to reduce workforce
Canada Goose will cut approximately 17 percent of its staff, or 900 jobs, as part of its ongoing transformation program aimed at reducing costs while achieving the company’s strategic goals. As part of the reorganization, Carrie Baker, currently President of Brand and Commercial, will assume responsibility for Design, while Beth ...
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News briefsVittoria tire technology in trail running shoes from Craft Sportswear
Swedish brand Craft Sportswear and Italian bicycle tire firm Vittoria have teamed up to create the Craft Xplor, a running shoe that utilizes Vittoria gravel cycling technology. The Craft Xplor, inspired by the versatility of gravel bikes, is meant to provide the same hybrid capabilities, feeling like a road shoe ...
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News briefsVista Outdoor confirms receipt of renewed offer from MNC Capital
Vista Outdoor Inc. confirmed on March 25 that it received a revised unsolicited expression of interest from Montréal-based MNC Capital expressing MNC’s interest in acquiring Vista Outdoor in an all-cash transaction at a price of $37.50 per share. On March 4, 2024, Vista Outdoor’s board of directors rejected an unsolicited ...
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News briefsNew CEO for Klean Kanteen
Think Better Group, in partnership with co-owners Michelle Kalberer and Jeff Creswell, has announced Gordon Smith as Klean Kanteen’s new CEO. Smith has been an integral member of the Klean Kanteen team, most recently as CFO/Head of Finance, and brings a wealth of knowledge of Klean Kanteen’s global operations. Before ...
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News briefsOdlo ReWear successfully established
As part of Odlo’s ReWear program, used garments can be returned to selected Odlo stores in Germany, Austria, and Switzerland to give them a new life. The program is based on taking back, repairing, and reselling used clothing and is a further effort by Odlo to reduce the sports industry’s ...
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News briefsGlobetrotter back with its open-air test festivals
The German outdoor retail chain Globetrotter is kicking off the new summer season with its open-air “Freiluft” test festivals from mid-April. The series begins in Frankfurt am Main on April 13 and 14, followed by test festivals in Cologne, Munich, Berlin, Hamburg, Dresden and Stuttgart. With around 40,000 visitors at ...
