Peak Performance firms up revitalization plans

The investor day of the IC Group held in Copenhagen on April 6 yielded some interesting details about the Peak Performance brand's sales, while discussing the strategic shift that was detailed in The Compass earlier this year to revitalize the Swedish ski, outdoor, golf and lifestyle activewear brand.

Already subscribe to The Outdoor industry Compass? Sign in here.

barrier_image_OIC

Subscribe today! It’s time to get you on board. Cancel at anytime

  • Insights you won’t find anywhere else about outdoor brands and retailers and the outdoor market
  • Highly trusted business information you can rely on to make important decisions
  • Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry

 

To continue reading this article Register Now