Calzados Fal, which markets the Chiruca brand of outdoor shoes, has donated 1,700 pairs of rubber boots to the population affected by the recent typhoon in the Philippines
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News briefsMarkus Dirr heads new marketing and sales unit at Messe München
Source: Messe München Markus Dirr Just in time for the restart of the trade show season, ISPO organizer Messe München has established a new central division, “Product Marketing and Sales.” The newly structured unit is to bring together the marketing and sales competencies ...
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Ortovox Safety Academy with new summer dates
With the Safety Academy , Ortovox offers an extensive range of clinics on alpine climbing in the Alpine region in cooperation with its partner mountain schools. From July to October, courses are offered at various locations with a focus on Germany, Austria and Switzerland, but also in Italy and ...
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New global campaign: Oakley wants you to be who you are
Eyewear brand Oakley has launched a new campaign, “ Be Who You Are , ” a short film featuring a slew of sporting superstars including Oksana Masters , Patrick Mahomes , Francisco Lindor , Pauline Ferrand-Prevot and Nigel Sylvester alongside everyday athletes and is narrated by chef ...
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Woolrich revives “The Woolrich Woman” from the 1980s with Daniëlle Cathari
Woolrich is reviving its 1980s label “ The Woolrich Woman ” with Daniëlle Cathari , the Dutch designer known for playing with “complementing contrasts” and deconstructing and reconstructing fashion norms through design. Cathari’s first collection for Woolrich will launch on Sept. 24 for autumn/winter 2021. It will comprise outerwear, ...
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First “She is Outdoors” gear awards winners
Picking the best from 37 products from 28 brands in five categories, the #sheisoutdoors awards were given to Devold , Exped , Pyua , Norrøna , Wechsel , The North Face and Salomon . The first dedicated women’s outdoor gear award, initiated by Munich-based outdoor enthusiasts ...
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Campo Designs launches what it claims is the world’s first retractable tent
Campo Designs is launching the Escape M4 , a patented tent for outdoor enthusiasts that is said to provide unprecedented versatility. Its dome-like structure has a retractable canopy that opens up the tent in six different ways, ranging from wide-open to completely enclosed for total privacy. With interior space ...
