Vivobarefoot is launching a new shoe collection in partnership with Betabrand, the crowdfunding clothing platform based in San Francisco. Betabrand offers both well-known and small designers a community for the development of their brand. Designs are shared daily on the platform, so that consumers can vote and help fund the production of the future products. The first Vivobarefoot shoe to be funded and launched on Betabrand is the City Sock, a 100-percent vegan shoe featuring an ergonomic flex-mesh body, puncture-resistant sole and reflective details for night excursions. After the City Sock, Vivobarefoot plans to fund and launch the Yoga Flat and the City Proof, also in partnership with Betabrand.

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