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Data & AnalysisRugged footwear sales down again in 2024
US and European rugged footwear markets declined again in 2024, while only a few brands saw growth despite a shift toward athletic styles.
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News briefsThe North Face opens concept store in Bangkok
A new retail format in Bangkok reflects the American outdoor brand’s strategy to elevate urban exploration and strengthen its footprint in Asia.
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News briefsTNF marks 25 years of Summit Series
The outdoor brand celebrates the anniversary of its expedition-grade collection, announcing new materials, layering systems and a return to Gore-Tex.
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News briefsVF divests Dickies
The US apparel group advances its portfolio streamlining by offloading a heritage workwear label to focus on faster‑growing outdoor and performance categories.
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Short Stops Week 45, 2025
PRODUCT & MARKETING +++ Burton has launched a limited-edition collaboration with Japanese designer Hiroshi Fujiwara’s Fragment brand, blending technical snowboard performance with minimalist streetwear style across snowboards, outerwear and accessories available from Nov. 13 +++ UK retail chain Go Outdoors has teamed up with parenting brand My Carry Potty to ...
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ArticleVF's Q2 results highlight TNF growth
The North Face and Timberland drove VF Corp’s stronger-than-expected quarter, underscoring the outdoor segment’s role in the group’s gradual turnaround.
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ArticleProtect Our Winters hosts first European Brand Advocacy Day
The climate-focused nonprofit convened outdoor brands and NGOs to explore how business voices can shape European environmental policy.
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ArticleTextile industry fiber emissions rise 20%
A new global report shows rising fiber production emissions across apparel, home textiles and footwear, despite growing corporate participation.
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ArticleVF Corporation 2025 Responsibility Report
The group behind several global outdoor brands reports early milestones in waste reduction, regenerative sourcing and community impact.
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Short Stops Week 41, 2025
PRODUCT & MARKETING +++ US B Corp Wild Rye has launched its first-ever women’s outerwear collection, fulfilling a long-held brand ambition to deliver technical, stylish snow gear despite tariff and supply chain challenges +++ Brandwave, a West Sussex-based specialist sports marketing and PR agency, has been appointed as the UK ...