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News briefsThule acquires Curli to expand dog category
The Swedish outdoor company is expanding its dog transportation category through the acquisition of a premium harness brand active in around 60 countries.
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News briefsUK Outdoor Industry Awards winners revealed
OIA names 2026 award winners, with Rab taking the overall product honor.
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News briefsPrimus launches fifth Service Your Stove campaign
The Swedish outdoor equipment manufacturer offers free spare parts to encourage customers to repair rather than replace their camping stoves.
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News briefsPrimus-Silva appoints new CMO
The Swedish outdoor equipment group strengthens global brand leadership with a new Chief Marketing Officer.
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News briefsNew Naturkompaniet store in Lillehammer
The Sweden-based outdoor retailer expands its Norwegian presence with a new outlet offering gear at reduced prices in central Lillehammer.
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News briefsHanwag appoints Gerald Palm as regional sales manager
The Bavarian footwear brand has tapped a seasoned sales expert to strengthen its retail presence in northeastern Bavaria.
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Short Stops Week 28, 2025
MARKETING +++ Asics has become main sponsor of the trail running competition La Thuile Trail – Memorial Edo Camardella in a new two-year partnership +++ Nitro Circus and Genuine Dickies have teamed up to launch a 12-stop “retailtainment” tour across Walmart locations on the US West Coast, featuring free BMX ...
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News briefsTernua and Lorpen expand DACH sales team
The sustainable outdoor brands from Spain are strengthening their distribution network in Germany, Austria and Switzerland.
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News briefsHanwag appoints international sales manager
The German brand under the Fenix Outdoor umbrella has named Sanela Krisat International Sales Director to drive its global expansion.
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ArticleAdam Arnold: Steering Nikwax and Páramo toward employee ownership and sustainable success
In our latest interview, Adam Arnold, CEO of Nikwax and Páramo, discusses steering the company towards employee ownership, navigating post-pandemic challenges, and championing sustainability. Learn about Arnold’s journey from a summer job to CEO and how he plans to achieve net zero emissions by 2040.