PRODUCT & MARKETING

+++ US online outdoor retailer Backcountry is rebranding its in-house gear line as BGA (Backcountry Gear and Accessories), giving the apparel, accessories and hardgoods range a distinct identity as it expands its owned-brand portfolio alongside Basin + Range and Coalatree +++

 

EXECUTIVE CHANGES

+++ Hoka has promoted longtime employee Antoine Berthoud to EMEA Sports Marketing Director, overseeing the brand’s sports events portfolio and consumer activations across the region 

+++ British Cycling has appointed lifelong cyclist and former Great Britain junior rider Professor Pete Bonfield OBE as Chief Executive, succeeding Interim Chief Executive Lee Gibbons in mid-November 

+++ Rieter has announced that Roger Albrecht, Head of the “Components & Technology” Division, will leave the company in the first quarter of 2027 to pursue a new opportunity outside the Rieter Group +++

 

FINANCIAL REPORTS

+++ Temu owner PDD Holdings reported an 8% rise in Q2 2026 sales and operating profit, while pre-tax profit declined year-on-year +++

 

TRADE SHOWS & EVENTS

+++ The Scandinavian Village at ISPO Amsterdam on Nov. 4–5 will bring together 23 Scandinavian outdoor and lifestyle brands in Hall 1, alongside networking at the Scandinavian Bar and a Nov. 4 after-work event celebrating the Scandinavian Outdoor Group’s 25th anniversary 

+++ Snowfest brings its Rock A Rail Tour to ISPO Amsterdam on Nov. 4–5, featuring live snowboard and freeski street-style action, creative rail setups and the Snowfest Village +++

 

E-COMMERCE & DTC

+++ eBay has relaunched its Community platform across 11 markets, adding improved seller resources, centralized updates, enhanced forums and AI-powered search to connect and support buyers and sellers +++

 

CORPORATE AND M&A

+++ Klarna CEO Sebastian Siemiatkowski, through an associated entity, acquired 692,506 Klarna shares on Aug. 26 for an aggregate $9.95 million, according to an SEC filing +++

  

Click here to access our Short Stop archive