Small adventures and fun can stimulate outdoor participation
The Pokémon Go craze that erupted this summer came as a case in point for one of the topics at the European Outdoor Summit held in Barcelona last month – the trend toward gamification of outdoor activities, as a means of creating new experiences and enlarging the scope of the ...
Sign-in if you already subscribe to The Outdoor industry Compass.
Start your 30-day trial for just €9.90
Get access to what the top decision makers are reading in the outdoor industry.
- Analysis across Retail, Sustainability, Technology, Corporate and M&A, Financial Development, Market and Trends, Legal & Regulation, Trade & Sourcing and more
- Essential weekly E-mail Briefings with the latest analysis and most important industry developments
- Find inspiration to drive your business forward with our case studies and best practices on business opportunities
- Guest chronicles, C-Suite interviews, insights from industry experts and leaders that are shaping the future of the industry