All Snowsports articles – Page 59
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ArticleArc’teryx welcomes eight new global ambassadors
Arc’teryx Equipment has welcomed a total of eight snow athletes to its Global Athlete and Ambassador Team. According to the brand, these “athletes provide inspiration through their skills, knowledge and advocacy to increase access to their sport, something the brand holds as a core value.” What’s particularly notable are the ...
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News briefsLafuma launches resale platform
Lafuma, a brand of the French Millet Mountain Group, has launched an online resale platform for its outdoor products, dubbed Second Leaf. The website was developed in partnership with Faume, a Parisian start-up that helps companies implement resale solutions. To be allowed on Second Leaf, the item must be a ...
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News briefsDeuter hires new sports marketing manager
Source: Deuter Anna Arnert German backpack and sleeping bag expert Deuter has appointed Anna Arnert as the new marketing manager for its alpine sports division in mid-February. Arnert looks back on a long career in communications and the sporting goods industry. After studying in Germany and England, ...
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News briefsHoudini partners with adventure travel company PRSNT
Swedish outdoor brand Houdini has entered a partnership with globally operating women’s adventure retreats and travel company PRSNT. The travel company was founded by former pro snowboarders Kjersti Østgaard Buaas (Norway) and Chanelle Sladic (California). Through PRSNT, Houdini is hosting the first women’s winter retreat in Mammoth Lakes in mid-March, ...
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News briefsSchöffel reorganizes company management structure
Source: Schöffel Stefan Ostertag Just a few weeks after the latest changes within the Schöffel management (as reported by OIC), the German company has decided to modify its management structure. As of April 1, 2023, the digital business and marketing teams will be merged and led by ...
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News briefsBurton organizes fourth A Day for Jake snowboarding festival
For the fourth time, Burton is inviting snowboarders across the globe and in eight participating winter sports resorts in Europe to celebrate the legacy of Burton’s founder Jake Burton Carpenter (who passed away in November 2019). In-person or digital activities are planned for March 11, 2023 in the respective resorts ...
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ArticleCompass Diversified branded results impacted by PrimaLoft
Net income from continuing operations in Compass Diversified’s (CoDi) branded consumer companies related to sports, outdoor and apparel (5.11 Tactical, Boa, Marucci Sports, PrimaLoft, and Velocity Outdoor) declined by 81 percent to $2.79 million from $14.73 million in Q4, negatively impacted by operating losses at both PrimaLoft and Velocity Outdoor. ...
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News briefsMyClimate initiative for net zero travel on the growth path
With its eco-travel initiative “Cause We Care”, Swiss company MyClimate is offering various climate protection measures to tourists and companies like hotels and destinations. The project aims to minimize CO2 emissions related to travel and outdoor sports like skiing, biking or hiking at the local level, supporting climate protection locally. ...
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News briefsVibram partners with longtime collaborator
To bring some new production techniques “in house,” Vibram has signed a deal with Suolificio Negro, a Spanish specialist in soles and midsole-foam manufacturing for the outdoor and ski markets. According to a report in Diffusion Sport, the resulting products will be sold under the Vibram brand. The deal is ...
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News briefsNew report questions sponsor choices in winter sports
A new report by Badvertising has sought to draw attention to the sponsorship of winter sporting events by what it calls “high-carbon” companies, alongside documenting the effects of climate change on the winter sports sector. The report writers use the example of Sweden’s Vasaloppet – the world’s biggest and oldest ...
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ArticleNon-cash impairment charge drags Clarus to Q4 loss
Clarus Corp., whose management described 2022 as one of its most challenging years due to various macroeconomic headwinds, reported a net loss of $81.6 million against a profit of $14.0 million in Q4 ended Dec. 31. The result was impacted by a $92.3 million non-cash impairment charge. The fourth quarter ...
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News briefsSecond European Adidas Terrex store opened in Salzburg
Adidas Terrex has opened its second concept store in Europe in Salzburg’s historic pedestrian zone, following the premiere of the specialist retail project in Munich in 2021. The new store is less than half the size of its Munich counterpart (176 sqm vs. 370 sqm) but carries the complete collections ...
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News briefsSchöffel rearranges and shrinks its top management, Felix Geiger leaves
Felix Geiger, CFO of German brand Schöffel, will leave the company by end of March. Geiger joined Schöffel in Dec. 2014 and took over the professional business unit of the company in Sept. 2021. As a group CFO, he is currently responsible for the financial area of the specialist for ...
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News briefsFelix Neureuther joins Lowa as brand ambassador
Source: Schöffel Felix Neureuther Former German ski racer Felix Neureuther has signed a contract as brand ambassador with German footwear brand Lowa. The new partnership will have two focus points: sustainability and the Lowa kids’ collection. Neureuther is a father of three and founder of the Felix ...
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News briefsHelly Hansen revenues increase by 21% in 2022
Annual revenues for Helly Hansen, the Norwegian outdoor brand owned by Canadian Tire, were C$781.2 million (€571.1m) versus C$644.9 million. An estimated 91 percent of Helly Hansen’s sales total, or C$710.7 million (€519.6m), was generated in markets outside of Canada. That represented a 20 percent year-over-year increase. Meanwhile, Canadian Tire ...
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ArticleExecutive promotions at Outdoor Research
The Seattle-based outdoor apparel and equipment manufacturer Outdoor Research (OR) has promoted three department heads to new leadership positions. Katarzyna Schoewe has been promoted to vice president of design and product innovation, Chris King to vice president of brand creative, and Alex Lauver to senior director of materials innovation and ...
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News briefsSalomon publishes first impact report
Following its sister company Atomic’s impact statement, Salomon has also published its first-ever annual sustainability report. After a full carbon inventory, the French brand’s science-based targets have been officially approved for 2022 (aiming for a 50 percent absolute reduction in Scope 1 & 2 carbon emissions and a 30 percent ...
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ArticleUpdated PFAS restrictions list published by ECHA
On its website, the European Chemicals Agency (ECHA) published updates on current restrictions on the production, sale and use of more than 10,000 per- and poly-fluoroalkyl substances (PFAS) proposed by Danish, German, Swedish, Dutch and Norwegian authorities last month. Taken together, the agencies estimate that an additional 4.4 million metric ...
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News briefsPolartec’s owner announces new leadership structure
Milliken & Company has promoted Ramesh Kesh and Eric Yung, two long-time employees, to new roles and responsibilities. In addition to his position as senior vice president of Milliken & Company, Kesh will now also oversee all Polartec business units, as well as the government and defense business units. Kesh ...
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ArticleNew OIA study: How to save money and reduce emissions
Five members of the U.S. Outdoor Industry Association’s (OIA) climate action corps have now released the results of a jointly commissioned study on the feasibility of electrifying the textile and apparel industry. Burton, New Balance, Patagonia, REI Co-op and W.L. Gore’s fabrics division partnered with the OIA for the study, ...
