All TNF100 articles

  • TNF10000-Reasons-to-Get-Back-to-Trail-5
    News briefs

    The latest North Face campaign uses ChatGPT

    2023-07-07T15:00:00Z

    The North Face has launched a new campaign aimed at reigniting the spirit of outdoor exploration, “TNF10000 Reasons to Get Back to Trail.” In an interesting twist the campaign has leveraged ChatGPT to generate 10,000 reasons to hit the trail. The campaign, in conjunction with the agency Fred & Farid ...