Vibram is one of the sponsors of Milano Climbing Expo, a brand new international climbing event in Milan. The first edition of the show will take place at Rockspot Nordovest in Pero, one of the largest climbing gyms in Europe, on Jan. 19-21. The event will host renowned climbers such as Adam Ondra, Kilian Fischhuber, Stefano Ghisolfi, Angela Eiter, Anna Stöhr and Laura Rogora, who will showcase their prowess during the show. Vibram will be present with its Vibram Sole Factor truck, which is touring around the world to present the brand's technologies directly to consumers. Milano Climbing Expo will also feature a series of thematic seminars and workshops on outdoor activities.