Trail Running – Page 9
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News briefs
Superfeet expands partnership with Materialise, introduces new tool
The sole company Superfeet has expanded its partnership with Materialise, a company providing 3D-printing solutions. Together the two companies are introducing the new Materialise Kinetic Suite. The tool is designed to provide physical therapists, chiropractors and sports-movement specialists with an all-in-one system for dynamic gait and balance measurement and analysis. ...
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News briefsNorda and Satisfy collaborate on new trail-running shoe
Canadian running brand Norda and the French running specialist Satisfy have joined forces to launch a new trail-running shoe on July 21, 2022. According to a company release, the shoe, called the Satisfy x Norda 001, features a bio-based version of Dyneema in the upper, a technology ...
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News briefsMerrell’s product incubator launches new trail running shoe collection
Merrell Test Lab (MTL), the brand’s product incubator where most technical and category disruptive innovations are conceived, has released a new elite trail running shoe collection. The new product line, debuting with the MTL Long Sky 2 and MTL MQM, has been engineered to guarantee trail-specific protection even in the ...
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News briefsCarbios signs two-year deal with Patagonia, On, Puma and Salomon for circularity research
The French biorecycling provider Carbios has signed an agreement with On, Patagonia, Puma and Salomon to develop solutions aiming to enhance the recyclability and circularity of the brands’ products. The consortium wants to speed up the introduction of Carbios’ biorecycling technology and research how entire products can be recycled easier, ...
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News briefsDeuter enters trail running category with backpacks
Source: Deuter New Deuter Ascender 7 trail running backpack German brand Deuter is entering the trail running/speed hiking market with two small (7 and 13 liters) backpacks with running vest-like features. Like all Deuter products since 2020, the new Ascender backpacks are PFC-free. In addition, the main ...
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News briefsLoughborough University will host RIA’s inaugural “The Running Conference”
The Running Industry Alliance (RIA), a national trade organization for the U.K. and Ireland running industry, has confirmed that its inaugural “The Running Conference” will be held at Loughborough University in Leicestershire. The members-only event scheduled for Sept. 11-13 will welcome a maximum of 250 attendees this year, with members ...
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News briefsU.K. Running Industry Alliance and OIA form working partnership
The Running Industry Alliance (RIA), a national trade organization for the U.K. and Irish running industry with a not-for-profit membership structure, and the U.K. Outdoor Industries Association (OIA) have signed a new memorandum of understanding to focus, among other shared objectives, on connecting trail running and outdoor activities in general, ...
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News briefsNew German sales manager at Leki
Source: Leki Christian Nickel Christian Nickel started his new position as sales manager Germany at the German pole specialist Leki Lenhart in June 2022. The former Roeckl Sports sales manager also brings experience in the sporting goods business of Amer Sports and The North Face. Nickel joins ...
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News briefs
UTMB World Series has three new official suppliers
UTMB Group and The Ironman Group have announced three new official suppliers for the UTMB World Series. Buff, Compressport and Camelbak are now on board as official suppliers of the series. They are joining series partners Hoka, Dacia and Wahoo. Buff has become the official head and neckwear supplier to ...
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News briefsFoundation stone laid for new Dynafit headquarters in Kiefersfelden
Dynafit laid the foundation stone for the two interlocking triangles of steel and glass of the brand’s new headquarters in Kiefersfelden, Bavaria, close to the Austrian border. The building, which is constructed according to a project by the renowned architectural firm Barozzi Veiga, will offer all visitors a deep insight ...
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ArticleIcebug promotes sustainable lifestyle as annual sales, profits rise
Icebug AB, the wholly-owned subsidiary of Sweden’s GtoG AB, generated a 37.8 percent increase in annual net profit to 22.83 million Swedish kronor (€2.18m) for the 12 months ended Feb. 28 compared to SEK 16.6 million in the prior year. The financial year profit margin was 9.9 percent as total ...
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News briefsDeckers announces change in leadership of performance lifestyle division
Deckers Brands has announced that Wendy Yang will step down from her role as president of Performance Lifestyle at the end of the month after seven years of leading the Hoka and Teva brands to new heights. Stefano Caroti, president of omnichannel and a 30-year industry veteran, will assume Yang’s ...
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ArticlePatrik Frisk to exit Under Armour
Source: Under Armour Patrik Frisk Nearing the completion of a multi-year, $525 to $550 million restructuring, and 10 days after disclosing that short-term challenges will impact its sales, profitability, and margins for much of 2022, Under Armour on May 18 appointed Colin Browne as its interim president ...
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News briefsNew Salewa speed hiking campaign
Accompanied by a new communication concept titled “6 to 9: Kick-start your day,” the Italian mountain sports brand Salewa, part of the Oberalp Group, will focus on speed hiking for SS 2023. “Speed Hiking brings people together; it is deeply inclusive and knows no boundaries or barriers - physical, ethnic ...
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News briefsUTMB World Series makes charity bibs available in support of Ukraine
UTMB World Series is releasing charity bibs for more than 15 UTMB World Series Events to aid causes that directly support the Ukrainian people affected by the war. The project is carried out in collaboration with the Red Cross, the United Nations High Commissioner for Refugees (UNHCR), and the GivenGain ...
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News briefsUSWE Sports delays quarterly report due to Covid-related inventory postponement
Sweden-based USWE Sports AB, listed on the Stockholm-based Nasdaq First North Growth Market since last June, has delayed the release of its Q4 21/22 report (January to March 2022). Previously, the company had announced a May 12 publication date, postponed by the company at short notice, without providing an alternative ...
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News briefsCoDi’s consumer business driven by Boa
Compass Diversified’s (CoDi) branded consumer business was led by Boa Technology in the first quarter ended March 31 as the closure system brand generated a 75 percent increase in adjusted Ebitda to $24.9 million from revenue growth of nearly 56 percent to $56.8 million as compared to $36.5 million. Elsewhere ...
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News briefsOn Athletics Club Europe promotes young running talent
Complementing the On Athletics Club (OAC) launched in 2020 with eleven international runners under the leadership of Dathan Ritzenhein, the Swiss footwear brand On has now brought a European counterpart of the program to life: OAC Europe. Focussing on young athletes between the ages of 19 and 23, the program ...
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News briefsSTC Distribution with new operational manager
Source: STC Distribution GmbH Markus Haid, new operational manager for Therm-ic and Sidas, DACH Since March 1, Katharina Spar has joined marketing manager Jan Otto as junior marketing manager at the Austrian company STC Distribution GmbH, which is responsible for sales of the Sidas and Therm-ic brands ...
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News briefsFoehn expands into mountain biking and running
Canadian outdoor brand Foehn, best known for its climbing apparel, has announced the launch of its SS22 collection, marking its debut in the running and mountain biking apparel categories. The collection comprises versatile pieces for men and women, including multi-use bottoms, tops, and outerwear. The company said that the items ...
