Vista Outdoor’s shares tumble as it lets go of several brands

Shares of Vista Outdoor tumbled by 13.1 percent after the company issued a weak outlook for the coming year and announced plans to divest a number of brands, including Vista's Sports Protection brands, such as Bell, Giro and Blackburn, Jimmy Styks paddle boards and Savage and Stevens firearms.  

if you already subscribe to The Outdoor industry Compass.


Start your 30-day trial for just €9.90

Get access to what the top decision makers are reading in the outdoor industry.

  • Analysis across Retail, Sustainability, Technology, Corporate and M&A, Financial Development, Market and Trends, Legal & Regulation, Trade & Sourcing and more
  • Essential weekly E-mail Briefings with the latest analysis and most important industry developments
  • Find inspiration to drive your business forward with our case studies and best practices on business opportunities
  • Guest chronicles, C-Suite interviews, insights from industry experts and leaders that are shaping the future of the industry