Dow Chemical, Sympatex Technologies and Adidas are among the members of the Plastic Leak Project (PLP), a new multi-stakeholder initiative to help address the issue of plastic and microplastic pollution. The project is co-founded by Quantis, a consulting firm specializing in environmental sustainability, and EA, an ecodesign center. The members of the project will develop a metrics-driven methodology to assess plastic leakage in Life Cycle Assessment (LCA) as well as industry-specific guidance to enable any company to locate and assess plastic leakage along its value chain. The current members of the project include: Adidas, Arla, Cotton Incorporated, Cyclos, Decathlon, The Dow Chemical Company, Eastman, Enel X, European Bioplastics, European Tyre & Rubber Manufacturers' Association, Mars Inc., McDonald's Corp., PlasticsEurope, and Sympatex Technologies. The strategic committee comprises the International Union for Conservation of Nature (IUCN), United Nations Environment Programme (UNEP), the Life Cycle Initiative, and the World Business Council for Sustainable Development (WBCSD). The PLP is open for membership from other interested companies.