Jack Wolfskin will continue to place a special focus on products made from recycled materials in the new summer season. The German outdoor company, which belongs to Callaway Golf, is continuing its cooperation with Seaqual from Spain, which started in early 2019, and is expanding the corresponding collection. Under the name Seaqual, a cooperation of fishery associations, textile producers, national parks and committed individuals is working to turn sea waste into high-quality raw materials. At the same time, awareness in the population for the problem of the “plastic flood” is being created and increased by the organization. This is mainly possible due to the close cooperation with the fishermen, who enjoy a great reputation in Spain.
The starting point for cooperation was a local pilot project working with fishing communities along the Spanish coast of the Mediterranean Sea. The project started with a 100 percent recycled polyester fiber containing recycled marine plastic. The “Seaqual Yarn” is therefore a sustainable and fully traceable raw material made from the plastic content of marine waste. It is estimated that 600 tons of waste have been recovered from the sea since the project began.
The Seaqual Initiative is now working with ocean and beach cleanup programs in various countries and continents. In its new summer collection, Jack Wolfskin uses the yarn for sustainable T-shirts for men, women and now also for children. In addition to the Seaqual Yarn, Jack Wolfskin also uses other recycled materials in its collection and plans to increase the proportion significantly in the future.
