Keen has forged a new partnership with The Wilderness Society and 21st Century Conservation Service Corps through “Project Build,” a program that supports the work of America's conservation corps to protect public lands in the country. Project Build will help support 18 service corps in vital conservation areas across the U.S. including Los Angeles-based LA Conservation Corps, Green City Force in New York City, EarthCorps in Seattle. Projects range from urban farm construction in former housing projects to building miles of trails in the country's wilderness. Keen will help fund these projects. In addition, 300 corps members have been outfitted in Keen Utility work boots.