Mammut was rated as one of the best brands in the clothing and textile industry in terms of environmental performance, according to the environmental rating and innovation report for 2017 recently published by the World Wide Fund for Nature (WWF). The study is entitled “Changing fashion – The clothing and textile industry at the brink of radical transformation.” Mammut tops the list among all the small and medium enterprises (SMEs) and Swiss companies examined for the study. Mammut said its environmental performance is the result of its We Care strategy, aimed at ensuring clean production and to reduce the company's environmental footprint. Among its initiatives for environmental sustainability, Mammut also offers repair services, one of WWF's proposed business model innovations. For the purposes of the report, WWF has assessed and compared the environmental stewardship of 12 major brands including Nike and Adidas, also in the upper midfield, as well as VF Corp., Hugo Boss, Odlo, Calida, Triumph, Chicorée, PKZ and Tally Weijl. H&M, which scored as “Ambitious,” tops the overall 12-company list. The rating, which is based on data provided by Oekom research, takes into account a comprehensive set of environmental issues such as greenhouse gas (GHG) emissions, chemicals management, water use and pollution, waste, and others. As the title of the report suggests, the recent data indicate that the clothing and textile industry is at the brink of radical transformation. According to the report, the sector's frontrunners are improving the environmental performance of their value chain in such a way that could drastically reduce the sector's impact on the environment.