All E-Commerce & DTC articles
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ArticleSnowleader raises €15 million
Thomas Roualt, founder and CEO, has announced on his LinkedIn page that Snowleader has raised €15 million in a fourth round of financing in 15 years (the company turned 15 years old last year). According to Fusacq and others, half of the funds stem from equity capital and half from ...
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ArticleVaude launches second-hand online shop
Vaude has launched the sale of second-hand products at www.rent-secondhand.vaude.com – currently only in Germany. The offer is meant to provide an environmentally friendly, yet inexpensive alternative to buying new clothing and equipment. The second-hand web shop offers a large selection of used outdoor equipment in great condition. As a ...
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ArticleSwedish Supreme Court confirms reorganization plan for Sportshopen’s parent
On 15 April, the Swedish Supreme Court confirmed the restructuring plan for Swedemount Sportswear & Fashion AB. The majority of Swedemount’s suppliers and creditor groups had already voted to confirm the restructuring plan in December last year, which was subsequently approved by both the District Court and the Court of ...
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ArticleIsbjörn chooses Lignin Net Zero Bags for e-commerce
Source: Isbjörn of Sweden Lignin Industries’ Net Zero Brown Bag Swedish outdoor children’s clothing brand Isbjörn is partnering with Lignin Industries, also from Sweden, as part of its sustainability commitment, which includes bold Net Zero targets. By choosing Lignin Industries’ Net Zero Bag for its e-commerce deliveries, ...
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ArticleBike-flipping: to boost sales and encourage sustainability
Alejandro Pons sees great potential for reconditioned bicycles both in his company’s domestic market of Spain and abroad. Pons is the founder and CEO of Tuvalum, an online platform for the sale of second-hand bicycles, and has expounded his views to CMDsport. His enthusiasm contrasts with the current gloom in ...
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News briefsDecathlon Spain expands rentals to snow sports and now cycling
Decathlon Spain not only has introduced cycling rentals for adults but also, according to Palco23, will be the first in the country to offer a full selection on a subscription model. This full selection includes mountain, trekking and city bikes, both mechanical and electric. The monthly fee starts at €19.99 ...
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ArticleDecathlon Germany expanding e-bike range with refurbisher Rebike
After sporting goods chain Decathlon Sportartikel GmbH & Co. KG (Decathlon Germany) recently announced that it would be adding the “hip (e-)city bikes” from Sushi Bikes maker Sushi Mobility GmbH to its portfolio, the bike-affine sporting goods giant is now also joining forces with the largest German e-bike refurbisher Rebike ...
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ArticleKuiu continues international DTC expansion with ESW
California-based DTC outdoor brand Kuiu has expanded its global reach to 37 international markets in partnership with global direct-to-consumer e-commerce company ESW since its inception in 2011. Due to the high demand for its products – mainly ultralight hunting apparel and gear designed to be as affordable and accessible as ...
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News briefsStromer launches Click&Collect sales on EU market
Following a pilot test in the US, Swiss S-pedelec pioneer MyStromer AG is now also launching its own online stores in the EU. The first virtual Stromer store will be launched in the Netherlands in the course of 2024. This will be followed by others in Germany, Belgium, Switzerland, France ...
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News briefsFahrrad.de founder takes over key assets of insolvent Internetstores
In mid-January, insolvency administrator Dr. Christian Gerloff informed the creditors that several interested parties had made binding offers to take over the insolvent bicycle and outdoor e-commerce retailer Internetstores GmbH – not for the entire group but for individual assets. The core sales platforms Fahrrad.de and Bikester, as well as ...
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ArticleThe Russian outdoor goods industry is preparing to replace imports
Russian players in the outdoor goods market believe the mass exodus of Western brands from the country provided local industry ample growth opportunities. Although exports no longer seem to be in the cards and manufacturers complain about inconsistent state support policy, the potential to plug the gap in the internal ...
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ArticleBergfreunde revenue grows by 12%, more investments in ESG
Consumers’ reduced willingness to spend was once again reflected in a significant drop in total sales in German e-commerce in 2023. According to the German E-Commerce and Distance Selling Trade Association (bevh), overall gross sales of goods fell 11.8 percent to €79.7 billion. Despite this difficult environment, the sales trend ...
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ArticleEthicamper: New 'fair' online store for outdoor enthusiasts and campers
Elisa Fuchs and Patrick Lenzbauer from Graz, Austria, have launched a sustainable, German-language online store for outdoor enthusiasts, called Ethicamper. Environmentally friendly materials, produced as locally as possible and in a resource-saving manner: “Ethicamper offers a carefully selected range of products and solutions for a better future,” ...
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ArticleBergzeit supports POW with €12,000 from returned products sale
With its second-hand store “Bergzeit RE-USE,” started in 2022, the mountain sports specialist from southern Germany wants to contribute to significantly increasing the product life cycle of clothing and equipment. “In a joint campaign with Protect Our Winters, we called on mountaineers in winter to sell their used mountain sports ...
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News briefsOdlo migrates online business to Scayle
Sportswear brand Odlo has chosen Scayle’s enterprise commerce platform to future-proof its online business. The launch of Odlo’s new online presence is planned for early 2025. The move to Scayle will provide the Swiss-based functional apparel manufacturer with a flexible and expandable e-commerce platform optimized for B2C brands and retailers. ...
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News briefsRVRC’s Q2 sales, net increase double-digits
Swedish DTC outdoor company Revolution Race (RVRC), bolstered by double-digit sales increases in both the DACH and the Rest of the World regions, achieved double-digit sales, Ebit and net income increase for its Q2 ended Dec. 31. RVRC realized a 36 percent year-over-year gain in operating profit (Ebit) to 143 ...
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News briefsInternetstores at risk
The website Exciting Commerce reported that no investor has been found for Internetstores GmbH, a former subsidiary of the online sporting goods retailer Signa Sports United (SSU), which is also insolvent. Internetstores includes more than 32 web stores for bicycles, bicycle accessories, sporting and outdoor products, including Addnature, Bikester, Brügelmann, ...
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News briefsCampsider raises €2.5 million
Campsider, a French e-marketplace that sells second-hand outdoor and sporting goods, has secured €2.1 million in seed funding. The round was led by Founders Future, with Inovexus, Machame, Fair Equity and several business angel investors, including Christian George, the founder of Vestiaire Collective, and Xavier Le Guen, VP of Winter ...
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News briefsBergfreunde takeover finalized
As previously reported, the French sporting goods manufacturer and retailer Decathlon S.E. signed a purchase agreement in late November with the US outdoor retailer Backcountry to acquire the German mountain sports, climbing and outdoor e-commerce retailer Bergfreunde GmbH. It has now been officially announced that the transaction was completed and ...
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OpinionThe Rise of the Intelligent User: Are brands keeping up?
Our columnist Charles Ross looks back on the past year and takes a closer look at the new generation of consumers, with whom he can relate as a former gear nerd himself, but whose modern consumer universe looks a little different than it used to.
