All e-commerce articles
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News briefsEddie Bauer launches UK website
American outdoor brand Eddie Bauer has launched a new UK website. The move is part of a planned expansion into the European and British markets, with the brand stating on LinkedIn before this year’s Outdoor Trade Show (OTS), ”We are planning direct to consumer, retail stores and wholesale partners to ...
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ArticleMammut CEO Heiko Schäfer: “We are not a fashion brand”
Heiko Schäfer’s move to CEO of Mammut was one of the most talked about executive appointments of last year. It is not often that a C-level manager switches from the fashion industry to the outdoor business. His background makes Schäfer’s assertion in our exclusive interview even more important: He does ...
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News briefsIsbjörn enables recycling of children’s clothing
Swedish customers of children’s outdoor brand Isbjörn of Sweden can now get help recycling their unwanted clothes through an online service. The service is made possible by IT company Raizemore’s circular platform. The seller receives a prepaid bag in which the garments are transported, for which Raizemore assumes the costs, ...
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News briefsTeresa Schuster fills new role at Bergzeit
Bergzeit has hired business IT specialist Teresa Schuster for a new position: Head of operational excellence. Schuster is responsible for the set-up of a sustainable operations unit that will form the basis for further growth and improve the customer experience. In addition to the optimization of existing processes, the focus ...
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News briefsOutdoor report by Marketmedia24 gives future outlook
Marketmedia24 has launched its new “Branchen-Report Outdoor 2023,” which puts a spotlight on the market development in Germany from the pandemic years 2020 and 2021 to 2022, a year overshadowed by war and inflation. Overall, Marketmedia24 sees 2022 as a year of slightly negative sales numbers (-1.4 percent) for the ...
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News briefsE-com start-up Velio offers refurbished bikes and e-bikes, expands into Austria
In its online shop for refurbished bikes and e-bikes, German start-up Velio wants to offer a higher quality alternative to private used gear marketplaces. Velio sells secondhand bikes and e-bikes that are overhauled at the company’s workshop in Cologne. All bikes come with a 12-month guarantee and can also be ...
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News briefsRevolutionRace launches new collection for children and youth
The Swedish DTC outdoor company RevolutionRace (RVRC) launched its first collection for children and youth on Sept. 20, the Swedish Day of the Rights of Public Access. The first collection features the brand’s bestselling pants and shirts in sizes 146-164. According to a company release, the RVRC product development team ...
