All General Outdoor articles – Page 203
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News briefsNike releases Impact Report for FY 2021
Nike has released its Impact Report for the financial year 2021, detailing its actions with respect to “employees, communities and the planet.” “U.S. racial and ethnic minorities” in management at or above the title of director and women “in leadership roles globally” are both up by four percentage points, to ...
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News briefsBernd Eisenbichler named Maloja’s new CEO
In June, the German outdoor brand Maloja is getting a new CEO with Bernd Eisenbichler, who is currently sports director for biathlon at the German Ski Association (DSV). Source: Maloja The founders and their successor (from left): Klaus Haas, Bernd Eisenbichler and Peter Räuber Eisenbichler is to ...
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News briefsDownlite Outdoor partners with Debrand for product disassembly and recycling
Ohio-based Downlite Outdoor, a U.S. specialist in down processing and supplier for outdoor brands like Patagonia, The North Face, Haglöfs, Cascade Designs, Canada Goose and others, has officially named its long-term cooperation partner Debrand as the company of choice for the “Reverse Logistics” of product at the end of their ...
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ArticleOutdoor Retailer Climate Commitment grows by five new big members to 10 percent of outdoor retail market
Five more European outdoor retailers have joined the Outdoor Retailer Climate Commitment (ORCC), an open network of European outdoor retailers for more climate protection in the outdoor industry. With retail heavyweights Sporthaus Schuster, Sport Conrad, Engelhorn, Ellis Brigham Mountain Sports and Sport Pursuit, the network now unites around 10 percent ...
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News briefsNew software solution for real-time traceability from fiber to product
Software service supplier TrusTrace, based in Stockholm and Coimbatore, India, has launched its new TrusTrace Certified Material Compliance platform, a software solution that aims to link all purchase orders to production steps, certificates, supplier declarations and quality reports for real-time traceability. The new TrusTrace Certified Material Compliance service wants to ...
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ArticleAmerican Outdoor Brands shifting focus
American Outdoor Brands is adjusting its long-term focus to increase its revenues and product presence in the outdoor lifestyle category while maintaining a foothold in shooting sports. The Columbia, Missouri company, which intends to generate 50 percent or more of its topline in the outdoor lifestyle segment, has agreed to ...
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News briefsEddie Bauer launches new content platform on its website
One of the first projects executed by the Eddie Bauer Productions company (founded in 2021) is the eponymous U.S. brand’s new content platform: Eddie Bauer Stories. Episodes from season two of the brand’s “outdoor curious” series will be released on the new sub-website. This series taps into the experts of ...
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News briefsExped and myclimate share insights during free webinar on April 4
Swiss brand Exped, which has just announced that all of its new sleeping mats are carbon neutral through offsetting, has been working with myclimate for several years. In a free Zoom webinar on April 4, 2022, the two companies plan to share their joint knowledge with all interested parties from ...
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News briefsColumbia introduces new cushioning technology for outdoor shoes
With its new Escape Thrive footwear line with eye-catching Techlite Plush soles, U.S. brand Columbia Sportswear sets a new focus on visibly high-cushioning soles for outdoor shoes. The new sole technology with cushioning and rebounding properties aims to maximize the walking comfort of lightweight hiking shoes – offered in low-cut ...
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ArticleCallaway highlights Jack Wolfskin’s achievements in 2021 sustainability report
U.S. company Callaway, owner of the Jack Wolfskin brand since 2019, has published its sustainability report 2021 summarizing the group’s global sustainability program across the corporate offices, facilities and global operations of all its brands. German brand Jack Wolfskin is highlighted in the report as being the sustainability driver within ...
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News briefsTwitter expands selling opportunities with Twitter Shops
Launched as a U.S.-only initiative at first, the new Twitter Shops service now offers merchants on Twitter the opportunity to showcase and sell up to 50 different products at a time. The new beta feature will display a “View shop” button just above a company’s tweets that leads to a ...
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Article
Newell Brands sets new sustainability goals in annual report
Atlanta-based Newell Brands Inc. (owner of Coleman and Campingaz, among others) has published its 2021 corporate citizenship report, highlighting the progress made against the goals set on operations, sustainability, diversity and inclusion. The biggest news from the report is the company’s official announcement of the goal to ...
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News briefsGlobetrotter to open first store in Trier
On March 31, German retailer Globetrotter will open its first store in Rhineland-Palatinate, Germany. The 1,500-sqm location at Dietrichstraße 50, next to Trier’s main marketplace, will host a full range of products of hiking, trekking, travel and everyday outdoor gear as well as a Fjällräven shop-in-shop. Before, the location was ...
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News briefsColumbia appoints new CMO
Columbia Sportswear Company has appointed Pri Shumate as chief marketing officer for its Columbia brand. In this role, Shumate will report to Joe Boyle, executive vice president and president of the Columbia brand, beginning March 14. Shumate has extensive global marketing experience, having worked at Nike for nearly 15 years, ...
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News briefsArc’teryx celebrates employee No. 1 with emotional video for Women’s Day
Released on International Women’s Day 2022, the Canadian brand Arc’teryx honored its first-ever employee, Usha Parbhakar (neither a climber nor an outdoor athlete), with an emotional video. With the company for almost 30 years, she started in 1992 as the brand’s first and only sewer and made the very first ...
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ArticleSport 2000 Germany reports best result in company history; Outdoor particularly on the rise
Sport 2000 GmbH continues to grow in Germany. The factored purchasing volume and external sales of the affiliated partner companies in Germany gave Sport 2000 the best result in the company’s history in 2021. As a result, Sport 2000 defends the position it already held in 2019 as Germany’s largest ...
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News briefsAku adopts carbon footprint systemic approach
With the help and ISO 14067 certification of Bureau Veritas, the Italian footwear specialist Aku has started to implement a three-step carbon footprint systemic approach to all of its operations from sourcing to a product’s end of life. In the process, more than 800 components have been analyzed according to ...
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News briefsNew department and personnel changes at Ortlieb
Following the completed leadership change with the promotion of Martin Esslinger to CEO, additional corporate and personnel changes have been made at the German manufacturer of waterproof bicycle and outdoor equipment, Ortlieb Sportartikel GmbH. Heike Borchardt, who worked for Ortlieb for seven years until 2019, returned to the company in ...
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News briefsDometic acquires two U.S. mobile power solutions brands
Swedish company Dometic has entered into an agreement to acquire Treeline Capital LLC. Treeline is a leading provider of value-added technical service and aftermarket products and mobile power solutions for the North American marine market under the CDI Electronics and Balmar brands. Through these brands, Treeline serves the rapidly growing ...
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News briefsAquapac opens EU distribution center in France
London-based Aquapac Group Limited has established Aquapac Europe SAS, based near Chartres in France, as a new EU distribution hub for its Aquapac, Carradice and UPSO brands, as well as the group’s French distribution arm. Shipments from the new French office and warehouse will begin on March 14. The group ...
