Jennifer Ridgeway, 69, a three-decade veteran at Patagonia credited with...

Jennifer Ridgeway, 69, a three-decade veteran at Patagonia credited with creating the outdoor brand's aesthetic, has died at home in Ojia, California. She had been suffering from pancreatic cancer. Ridgeway was hired by Patagonia's marketing department in 1973 and wrote copy for its catalogs. She then became the company's first ...

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