Johnson Outdoors has launched a new website for paddlesports, EscapeToTheWater.com. The company hopes that it will become a favorite online destination for paddlers who will post videos and photos on the website as a blog. It will provide tips and techniques, news and reviews. Of course, the website also showcases the products of Johnson's paddling brands: Old Town, Necky, Ocean Kayak, Carlisle Paddles and Extrasport.
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