Ziener will be for the first time the official clothing partner of the Nordic World Ski Championships. They will be staged by the International Ski Federation (FIS) in Oberstdorf from Feb. 23 to March 7, 2021. Under the deal, which was brokered by Infront, the German brand will dress more than 1,700 collaborators and volunteers for the event. It will develop an exclusive collection that will be offered online and through other channels. Ziener will be able to use the logo and to promote its sponsorship on videos through its own digital channels.