Snow Factory is the new distributor for Icebreaker in Spain and Portugal, starting with its spring/summer 2016 collections. Snow Factory is already the Spanish distributor of La Sportiva and other sports brands.
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US footwear brand Vasque is working with its exclusive UK agent, Northcol, to establish a pan-European network of agents to represent the brand. Representatives have already been established in key countries such as France (ibrg-agency), Benelux (Van Lierop agencies), Italy (Box Agency) and Spain (Sworks). The brand intends to expand ...
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ArticleWolfbike effects a shift to distribution
Business has been brutal as of late for Wolfbike, according to CMDsport. The manufacturer of bicycles has been operating in Valencia, Spain, for 14 years and has in that time put together a catalogue of 180 models. Because of the cycling industry’s boom and bust since the lockdowns, however, the ...
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News briefsWolverine Worldwide aims for greater internationality with new license deals
Wolverine Worldwide has inked two new global licensing deals as part of its strategic evolution into a brand-focused growth entity. Vida Shoes International will take on the role of global licensee for Merrell and Saucony kids footwear under the first agreement. This partnership grants Vida rights to these products across ...
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News briefsGiant expands own-store network in Spain
According to CMDsport, Giant has opened a fifth own-store in Spain. This one covers 500 square meters, boasts a section devoted to women’s cycling and is situated in the island capital of Santa Cruz de Tenerife. The brand believes it is sure to become a flagship in Spain, like its ...
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News briefsRose Bikes expands service network to over 130 partner workshops in DACH
Rose Bikes is strategically expanding its stationary network of partner workshops. The German company is entering into a cooperation with Verbund Service und Fahrrad (VSF), one of the largest stationary networks in Germany’s industry, and is successively adding VSF-allride certified workshops to its service portfolio. In addition to its nine ...
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ArticleLa Sportiva opens first US retail store in Colorado
Italian mountain sports brand La Sportiva celebrated its first retail store in the US with a Grand Opening event in Boulder, Colorado, on April 18-19. The new location at 2100 Broadway has been open to the public since Jan. 2, 2024. The Grand Opening helped underscore the brand’s commitment to ...