EXECUTIVE CHANGES
+++ The US Grassroots Outdoor Alliance has elected new board members (Todd Frank, April Peterson, Ross Harris and Tina Miller) for the coming year and announced new locations in Oklahoma City and Omaha for its Connect buying shows starting in Spring 2027
+++ India-based outdoor brand Gokyo has appointed Veejay Verma as Business Head – Retail & Expansion to lead offline growth and national scaling efforts +++
FINANCIAL RESULTS
+++ Paris-based Lectra saw revenues in the second quarter of 2025 decline by 4 percent, or by 2 percent on a like-for-like basis, reflecting the continued slowdown that began in mid-March
+++ Minnesota-based snowmobile and off-road ATV manufacturer Polaris posted a $79.3 million quarterly loss as higher tariffs and discounting weighed on profits, despite strong demand for budget models and gains in niche market share
+++ Meta shares surged over 11% after the social media giant beat earnings expectations with strong ad revenue and unveiled ambitious AI investment plans
+++ Amazon beat Wall Street expectations in Q2 with strong revenue and record AI-driven cloud sales from AWS, despite lagging Microsoft in the generative AI race +++
LEGAL & INSTITUTIONAL
+++ Snowsports Industries America (SIA) will launch a series of four step-by-step compliance toolkits starting July 31 to help US outdoor industry businesses navigate evolving regulatory requirements
+++ Temu has joined the International Trademark Association and its Anti-Counterfeiting Committee to enhance global intellectual property protection and strengthen efforts against counterfeit goods on its platform
+++ Klarna has received approval from the UK Financial Conduct Authority (FCA) to operate as an electronic money institution, enabling it to launch its Klarna Balance and Cashback features for 11 million users in the UK later this year +++
TRADE & SOURCING
+++ Decathlon plans to boost its “Make in India” sourcing to $3 billion by 2030, creating over 300,000 jobs and expanding retail operations to 90 cities +++
E-COMMERCE
+++ TikTok is expanding its “Out of Phone” program through new partnerships with Westfield Malls and Rockbot to bring its content and advertising to physical screens in malls, vehicles, gyms and airports across the US +++
M&A
+++ AnyCreek has acquired outdoor booking software company Origin to expand its AI-powered platform for guides and outfitters, now serving all 50 US states and supporting over 1 million hours of guided outdoor experiences +++
RETAIL & DISTRIBUTION
+++ Snowleader, a France-based retailer of outdoor and snow sports products, has inaugurated a 200-sqm. store in Paris’s Boulevard Saint Michel, its largest store to date
+++ Columbia Sportswear has expanded its presence in Spain by opening a 121-sqm store in San Sebastián, its fourth city, in partnership with Experience Group
+++ Hoka is expanding its international retail footprint with planned store openings in Berlin and Milan, following flagships in London and Paris, bringing its total to 48 owned stores globally
+++ American outdoor clothing and accessories brand Cotopaxi is now available in Portugal, distributed by Lisbon-based CoolAndFunctional +++
CSR & SUSTAINABILITY
+++ The Ethical Supply Chain Program (ESCP) and Worldwide Responsible Accredited Production (WRAP) have announced a strategic partnership aimed at enhancing ethical practices in production facilities around the globe +++
MARKETING
+++ Kari Traa has signed Olympic freeski champion Megan Oldham and snowboarder Zoe Kalapos as brand athletes ahead of the 2026 Winter Games +++
Click here to access last weeks’ Short Stop
