All Columbia Sportswear articles
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ArticleLeading outdoor industry representatives advocate on Capitol Hill
At a high-level summit in Washington, DC, US outdoor brands met with lawmakers to push for public land protection, tariff reform and equitable outdoor access. Chris Goddard was there to report for us.
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ArticleColumbia withdraws FY2025 outlook due to tariff impacts
The US-based outdoor apparel group pauses its annual forecast as global trade pressures and consumer uncertainty cloud the second half of 2025.
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News briefsColumbia plans to expand in Brazil due to uncertain US trade situation
Columbia Sportswear told Brazilian media it is doubling down on Brazil as US trade policy uncertainty and soaring tariffs disrupt wholesale growth.
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ArticleColumbia ramping up marketing spend, new products this year
Columbia Sportswear plans a marketing revamp, cost reviews and global expansion to counter a challenging FY24.
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ArticleColumbia Sportswear’s digital transformation results in key executive’s departure
Skip Potter, EVP and Chief Digital Information Officer, is leaving as Columbia Sportswear pushes ahead with a new digital strategy.
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Data & AnalysisRugged footwear market steps down in 2023
The global rugged footwear market declined by 2.2% in 2023 to $6.2 billion, with Salomon and other top brands driving gains in Europe and China, while US sales fell sharply, forcing brands to rely on new products and marketing to compete in a flat market.
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ArticleColumbia’s Q3 sales dip, but gross margin improves
Despite a 5 percent decline in revenues largely attributable to weak consumer demand in the US, Columbia Sportswear improved its Q3 gross margin by 150 basis points to 50.2 percent due to lower freight costs and a favorable channel and regional sales mix. Third quarter operating income slipped by 16 ...
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News briefsFunctional Fabric Fair Fall 2024 highlights expert talks on textile innovation
Industry leaders gather in Portland to explore advancements in sustainability, performance and colorization in textiles.
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News briefsColumbia Sportswear appoints new creative agency and marketing lead
Columbia teams up with new agency and marketing lead to elevate brand storytelling and connect with outdoor enthusiasts worldwide.
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News briefsOIA elects new board members
OIA members elect new board directors, including leaders from Patagonia, Compose[d] and Columbia, to guide the outdoor industry.
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ArticleColumbia’s brand awareness rises in Europe despite Q2 loss
While performing better in important overseas markets than in North America, Columbia Sportswear maintains its full-year guidance despite a weak second quarter.
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News briefsNew VP Brand for Sorel
Columbia Sportswear Company announced that Michael Minter has joined the company as Sorel’s Vice President, Brand, effective April 29, 2024. Minter has spent nearly 20 years in creative and marketing leadership roles for brands such as Sanuk, Billabong, Keen, DC and Reef. His work has ranged from award-winning advertising campaigns ...
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ArticleColumbia lifts FY guidance slightly despite lower Q1 profit
Columbia Sportswear continues to project a 2 to 4 percent annual sales decline to $3.35 to $3.42 billion for the full fiscal year but has raised its operating profit outlook from a prior forecast by a modest 1 percent to $259–$291 million. Annual gross margin is now forecast to expand ...
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ArticleKith and Columbia Sportswear team up again - this time for camping gear
Source: Columbia x Kith After an outdoor lifestyle collection in 2022 and a fishing collection in 2023, Kith is continuing its partnership with Columbia Sportswear and presents the brand new Kith for Columbia 2024 collection – this time a comprehensive range of apparel, accessories and footwear designed ...
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ArticleColumbia’s Omni-Heat Infinity is going to space
Omni-Heat Infinity, a heat-reflective technology developed by Columbia Sportswear, will fly into space with the upcoming launch of the Nova-C lunar lander from Intuitive Machines, a space exploration company focused on advancing the commercial use of the moon. In lab simulations leading up to this launch, Intuitive Machines researchers have ...
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ArticleColumbia sees ‘challenging’ year, sets profit and growth plan
With a warm winter and a difficult US marketplace to contend with in its seasonally strong final quarter of the year, Columbia Sportswear reported a 27 percent drop in operating income to $113.1 million from $155.4 million and a 9 percent decline in total revenues to $1.06 billion from $1.17 ...
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News briefsFormer Nike Brand President appointed to Columbia’s Board
The Board of Directors of Columbia Sportswear Company, owner of the Columbia, Mountain Hardwear, Sorel and Prana brands, has appointed Charles Denson to the Board and as a member of the Audit Committee, effective Jan. 9, 2024. Denson is Chairman of the Board of Directors of the US toy manufacturer ...
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ArticleColumbia lowers FY23 outlook, braces for challenging Spring ’24
Columbia Sportswear, despite making strides in its ongoing inventory reduction program and improving its quarterly gross margin by 70 basis points to 48.7 percent, reported a 7 percent decline in Q3 net income to $103.5 million from $111.8 million for the period ended Sep. 30. Period operating income was also ...
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ArticleColumbia Sportswear releases 2022 Impact Report
Columbia Sportswear Company has released its Impact Report 2022, which highlights the company’s performance and progress across the three pillars of its corporate responsibility strategy: Empowering People, Sustaining Places and Responsible Practices. In the report, the company says that 2022 was another challenging year, with operations around the world affected ...
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News briefsColumbia opens store in Bilbao
Columbia Sportswear has opened a store at the Fashion Outlet Barakaldo shopping mall, near Bilbao, Spain, in partnership with Newmark Retail. The American sportswear brand has stores at other Spanish malls, including Las Rozas (Madrid), La Roca del Vallès (Barcelona) and McArthurGlen (Málaga), as well as 21 shop-in-shops at El ...
