CORPORATE AND M&A
+++ VF Corp. has agreed to sell its Dickies workwear brand to Bluestar Alliance for $600 million in cash, with the deal expected to close by the end of 2025 +++
E-COMMERCE & DTC
+++ Temu has opened its platform to local sellers in Switzerland, offering domestic businesses a new sales channel and aiming to increase regional fulfillment across Europe +++
LEGAL & INSTITUTIONAL
+++ Compass Diversified is facing a shareholder lawsuit over alleged accounting irregularities at its subsidiary Lugano Diamonds, which led to a 62% stock drop +++
PRODUCT & MARKETING
+++ Rab athlete Noor van der Veen has set a new supported fastest known time on the 731 km Pyrenean Haute Route, completing the traverse in 10 days, 11 hours, and 38 minutes – a feat documented in a new video released by Rab
+++ Scott Sports has introduced the Pursuit Gravel, a hybrid training shoe designed for both road and trail running, featuring ER3 midsole technology and a traction-optimized outsole
+++ Swedish outdoor footwear brand Icebug has been named one of three finalists for the 2025 Brand of the Year award by the Swedish Marketing Federation, recognizing companies that have made a positive societal impact and strong brand progress +++
+++ Cotopaxi has reimagined its iconic Fuego Down Collection with a more sustainable design, better fit, upgraded recycled fabrics, and new styles – including the ultra-warm Fuego Max – to meet modern outdoor needs without compromising on bold style or environmental responsibility
+++ Bogner Fire+Ice and Volkswagen have teamed up with Purple Disco Machine to revive the 1980s “Fire and Ice” cult with a limited-edition ID.3 GTX model and a reimagined title track
+++ Norrøna has signed freeskiers Maggie Voisin and Teal Harle, along with slopestyle athlete McRae Williams, to its athlete team
+++ Wiley X has signed an exclusive global licensing agreement with Buzzworks to commercialize the Wraith facial protection system for military and first responders
+++ Kuiu has launched the Core Upland Vest, a modern, high-performance field vest designed for serious upland hunters seeking durability and functionality +++
EXECUTIVE CHANGES
+++ La Sportiva has strengthened its French operations – now competing with Germany as its third most important market after the US and Italy – by appointing Sébastien Tranchant as marketing manager and adding five dedicated sales reps to deepen retail and community engagement
+++ Vuori has appointed former Nike and Disney executive Andrew Campion to its Board of Directors, supporting the California-based activewear brand’s strategic global expansion +++
RETAIL & DISTRIBUTION
+++ Mammut has partnered with independent sales agency Top Gun Sales to expand its retail and gym presence across 16 Southeastern and Great Lakes states in the US +++
EVENTS
+++ The Girl Winter Film Tour returns to the US and Canada on Oct. 9, 2025, with double the stops, six new short films and a mission to celebrate women’s and non-binary voices in snowsports across North America +++
Click here to access last weeks’ Short Stop
