All Skip Potter articles

News briefs

Columbia pushes digitalization and omnichannel with new chief digital information officer

2021-01-28T08:46:00Z

Columbia Sportswear has named former Nike executive Skip Potter executive vice president, chief digital information officer, effective April 1. In this newly created position, Potter will be responsible for advancing the Portland, Oregon-based company’s digital capabilities as well as omnichannel and supply chain potential across the enterprise, ...