Snowsports – Page 16
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News briefs
Haglöfs announces leadership restructuring in Germany
The Swedish outdoor brand is refocusing under a new reporting structure.
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Article
Jack Wolfskin announces new leaders for finance, retail and China
The German outdoor brand under the umbrella of Topgolf Callaway is strengthening its team for future growth.
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News briefs
New POC helmet with optional Mesh communication technology
The innovative helmet produced in partnership with Harman Kardon offers hands-free group communication and safety features.
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News briefs
Extrem Skis partners with Åre Ski Patrol
The Swedish ski brand celebrates local ski patrol heroes with a versatile ski model designed to meet the demands of changing mountain conditions.
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News briefs
Luhta Sportswear wins prestigious ESG Transparency Award
Luhta Sportswear Company earns top recognition for sustainability efforts, winning the international ESG Transparency Award with Excellence Class honors.
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News briefs
Stöckli presents AI-supported ski advisor for global markets
The Swiss ski maker is blending AI technology with tradition to revolutionize ski selection and cater to a global audience.
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News briefs
Women’s outdoor brand opens flagship in Denver’s RiNo district
Halfdays, co-founded in 2020 by Olympic freestyle skier Kiley McKinnon, launched its first flagship store, offering inclusive and sustainable gear designed specifically for women.
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News briefs
Decathlon to retire Wedze brand, integrates it into Quechua
The retailer simplifies its brand portfolio by integrating winter sports products into its year-round mountain-focused collection.
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News briefs
Dynafit strengthens international marketing team
Fabian Steiner joins the team as a graphic design specialist for the brand’s corporate design.
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News briefs
Fjällräven moves German headquarters to bolster market presence
The Swedish outdoor brand strengthens its foothold in Germany with a strategic move to Munich and a streamlined showroom network.
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Article
Black Diamond sets new sustainability standards with recycled aluminum
The company partners with sustainability expert UL Solutions to set industry-first recycled aluminum benchmarks, reducing its reliance on virgin materials.
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News briefs
Salewa launches first winter speed hiking collection
The new collection is designed for year-round speed hiking enthusiasts.
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News briefs
DPS Skis unveils full-carbon fiber carving skis
The Utah-based ski company redefines alpine carving skis with full-carbon fiber technology.
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News briefs
Yardsale innovates ski gear with magnetic pole technology
The new US-based ski lifestyle brand is transforming slopes with magnetic pole technology, stylish designs, and a focus on the everyday skier experience.
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News briefs
Icebreaker and POW unite for glacier protection
The new partnership combines research, film and sustainable fashion to address the environmental impact of glacier retreat on ecosystems worldwide.
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News briefs
TNF and Skims unveil winterwear collaboration
The collection blends technical winter gear with sleek, modern aesthetics, redefining outdoor fashion for the slopes and beyond.
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News briefs
ESA and FIS work together to drive sustainability in snow sports
Space technology is used to address sustainability challenges in snow sports through a new partnership between two key organizations.
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Article
UK snowsport equipment market shows promising recovery
The latest SIGB Trade Survey reveals steady gains toward pre-pandemic levels.
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Article
Prowinter 2025 unveils enhanced offerings for winter and outdoor markets
The upcoming 25th edition of the trade show in Bolzano, Italy, highlights expanded outdoor focus, industry awards and retail innovation.
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News briefs
Ekosport acquires Dutch online retailer SkiWebShop
SkiWebShop delivers products to more than 90 countries.