All Sports Marketing Surveys articles

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    News briefs

    EOG supports expansion of database for outdoor benchmark report

    6 May 2021

    Pauline Shepherd, head of research and insights at the European Outdoor Group (EOG), and Richard Payne, from market research firm Sports Marketing Surveys (SMS), recently held a webinar on the current state of the European outdoor trade and the association’s plans for the evolving “Outdoor Benchmark Report” managed by SMS. ...