All Thule articles

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    Article

    Thule Group’s new products fuel Q1 sales growth

    29 April 2025

    The Swedish outdoor and mobility gear specialist focuses on niche growth and product innovation after reporting mixed Q1 results across key markets.

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    News briefs

    Thule to lay off 22 employees at its Colorado plant

    23 April 2025

    The Swedish company is reportedly closing its Longmont facility and laying off over half its staff, just ahead of its upcoming earnings report.

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    Article

    Thule Q3 operating income rises 15 percent

    24 October 2024

    The group sees solid Q3 growth with rising sales, profitability and new launches, despite challenges in the Americas market.

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    News briefs

    Thule acquires trailer company

    26 July 2024

    Reacha, a German brand of small trailers, mostly designed for bicycles and water sports equipment, is the latest addition to the Swedish Thule Group.

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    News briefs

    Thule continues to expand its European e-commerce presence

    22 May 2024

    In early May, Thule successfully launched thule.com e-commerce in Poland, opening its 12th DTC store in Europe. The company said that Poland, the seventh largest country in Europe with a population of around 40 million, offers a significant opportunity to bring all its products closer to many more consumers. The ...

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    Article

    Thule’s Q1 results benefit from bicycle market recovery

    28 April 2024

    In its Q4 report for 2023, transport system provider Thule Group AB stated that it was already experiencing “the first signs of an improvement in the tense market situation.” The first quarterly report of the current 2024 financial year proves that the Swedes were not mistaken: They have made a ...

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    News briefs

    Lawton takes over as CFO of Thule Group

    2 January 2024

    Source: Thule Toby Lawton As already announced in July 2023, Toby Lawton took over the role of CFO of the Swedish Thule Group with the start of 2024. He succeeds Jonas Lindqvist. Lawton was most recently CFO at the Swedish textile recycling company Renewcell. At Renewcell, former ...

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    Article

    Thule gets Q3 boost from bike-related sales in Europe

    28 October 2023

    Sales increased by 8.0 percent to 2,311 million Swedish kroner (€196.0m) for the three months ended Sep. 30 but were up only 0.8 percent on a constant-currency basis. Operating income rose by 86 percent year-over-year to SEK 359 million (€30.4m) as the company’s new CEO and President Mattias Ankarberg took ...

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    News briefs

    Thule opens pop-up in Taipei with Hong Kong artist Shawn Yue

    5 September 2023

    In late August, Thule announced the opening of its pop-up store in Taipei’s vibrant Xinyi District. It is located in A13, Far East Departure Store, a prime department store in Taiwan, similar to Galerie Layette in Paris. The temporary store opened on Aug. 25 and will operate until Sept. 17, ...

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    News briefs

    Thule opens retail space at NK in Stockholm

    15 May 2023

    Thule has opened a store at the NK (Nordiska Kompaniet) department store in Stockholm, its third store in Sweden. The 55-sqm retail space is located on the third floor of the department store. “We are very proud to now be present at NK, which is an icon in Sweden. It ...

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    News briefs

    Thule Group CFO announces departure

    12 May 2023

    Thule Group has announced that Jonas Lindqvist is to leave his position as Chief Financial Officer. Lindqvist has been the CFO of the Thule Group since 2020 and will remain in his role until his successor is in place. The recruitment process for a new CFO will begin immediately. This ...

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    News briefs

    Thule shifts to a direct distribution model in Italy

    8 March 2023

    Starting from 2023, Thule will directly distribute its products in outdoor and bike shops throughout Italy. For the past ten years, the company’s products were distributed in Italy by Panorama Distribution. Thule’s products are sold in more than 140 countries around the world. In its latest financial reportings, Thule Group ...

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    Article

    Thule Group decline in sales continues into Q4

    10 February 2023

    Thule Group has reported a sharp decline in sales for the fourth quarter of 2022, as a slump in bike products begun in the third quarter continued. The Swedish company explains that retailers sought to reduce inventories in the product category in the second half of the year after “excessively ...

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    Article

    Slumping bike product sales cause double-digit sales decline at Thule Group in Q3

    28 October 2022

    More expensive raw materials, higher freight costs, unfavorable exchange rates, etc. – initially, Thule Group AB was still somehow able to offset the effects of the Russian invasion of Ukraine with price increases and efficiency measures. But even then, the Swedish company explicitly referred to the unstable market situation in ...

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    News briefs

    Thule cuts jobs in the U.S.

    19 October 2022

    The American division of Sweden-based Thule Group is implementing organizational changes that involve the commercial management team, product development and manufacturing. There have been “a limited number” of staff changes in commercial management, said Hilary Hartley, the president of Thule Group’s region America branch. Also, the company has decided to ...

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    Article

    Thule again comments on the current market situation in the bicycle industry

    14 October 2022

    In mid-September, Thule Group provided a trading update regarding the negative impact of the current market situation in the bicycle retail industry. High inventories of bicycles and bike accessories at retailers in Europe and North America were expected to negatively impact Thule Group’s sales and profitability until the next bike ...

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    News briefs

    Thule expects impact on its bicycle business from reduced orders

    12 September 2022

    In a webcast meeting with Magnus Welander, CEO and president of the Thule Group, the company informed about the current market situation just before the company’s Q3 report 2022, which is scheduled for Oct. 26. In its half-year report on July 21, the company described the general market situation in ...

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    Article

    Thule increases sales by 20% in Q1, maintaining margins

    27 April 2022

    Thule Group saw growth across geographies and product lines in the first quarter of 2022, with sales rising by a reported 19.5 percent compared to the year-earlier to 3,034 million Swedish kronor (€291.7m). On a currency-adjusted basis, sales increased by 13.4 percent. Margins were resilient as price hikes and efficiency ...

  • Article

    Outdoor companies’ stocks up by 18.9% in Q1

    9 April 2021

    The average stock market value of 31 selected public companies in the outdoor sector saw a sequential improvement of 18.9 percent between the fourth quarter of 2020 and the first quarter of 2021, buoyed by the strong performance of stock markets across the globe, fueled by recovery hopes. This reflects ...

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    News briefs

    Thule opens first U.S. brand store in Denver

    17 February 2021

    Thule will be opening a brand store in Denver, Colorado in summer 2021. While the Swedish company is already operating several dedicated brand stores throughout Europe, Asia, and Latin America, this new store will be the first one in North America. Much like the other brand stores, this retail experience ...