Trail running – Page 5
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News briefsAsics launches Fujitrail adventure contest for trail runners
Two trail runners from France, Spain, the UK and Germany can win a dream trail running trip, including travel, accommodation and equipment from Asics’ Fujitrail collection.
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ArticleICC rules Beat Zaugg must sell Scott Sports stake to Youngone
The International Chamber of Commerce arbitration tribunal’s ruling on Zaugg’s Scott Sports shares could potentially resolve the long-standing dispute with South Korea Youngone.
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News briefsDynafit opens applications for 2025 Trailhero
Passionate trail runners can apply now for a season filled with races, events and exclusive community experiences.
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ArticleFenix Outdoor generates Q4 operating profit on lower sales
The group, with Swedish roots and based in Zug, Switzerland, navigates a challenging 2024 with mixed results, citing weather impacts and credit issues.
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News briefsWolverine Worldwide creates position of Chief Strategy Officer
The group has appointed Brett Parent as its first Chief Strategy Officer, a move set to shape the company’s global growth trajectory.
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News briefsMerrell names new Chief Marketing Officer
Merrell appoints Richard McLeod as CMO to drive global growth and inspire more people to embrace the outdoors through innovative marketing.
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News briefsSalomon presents fully recyclable XT_PU.RE
The new XT_PU.RE running shoe blends performance and sustainability, featuring fully recyclable materials crafted through cutting-edge biorecycling technology.
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News briefsBächli Bergsport becomes new retailer for OrganoTex
The Swedish waterproofing brand OrganoTex expands into Switzerland with a partnership with Bächli Bergsport.
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ArticleThule to ratchet up product development, supply chain efficiency
The Sweden-based manufacturer of transportation, outdoor and camping gear boosts revenues and expands product lines, navigating market hurdles with strategic priorities for fiscal year 2025.
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News briefsIcebug’s new CCO talks growth and grip
Icebug’s new Chief Commercial Officer Andreas Hakansson shares his vision for balancing commercial growth with sustainability at the Swedish footwear brand.
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News briefsCraft expands 2025 run and footwear line
The Swedish endurance brand introduces new hybrid shoes and an updated run wear collection for the fall/winter season.
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News briefsCraft’s parent reports growth, expands to Canada
New Wave Group posts strong Q4 results with US and European growth while planning to expand Craft teamwear into Canada this year.
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News briefsIcebug recognized as 'Leader' by Fair Wear for its labor practices
The Swedish footwear brand earns top honors from Fair Wear for its commitment to fair wages, safe working conditions and sustainable business practices.
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ArticleBergfreunde surpasses €300m in 2024 revenue milestone
Bergfreunde hits a record €313 million in 2024, with plans for tech upgrades, global expansion and climate initiatives driving future growth.
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News briefsGerman Outdoor Brands expand dealer training program for 2025
Deuter, Lowa and Leki continue their commitment to specialized retailer education with new workshops and factory tours.
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News briefsSuperfeet bolsters leadership team
The insole specialist strengthens its leadership team with four key executive appointments, including its first Chief People Officer.
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News briefsAsics appoints VP of Categories for EMEA
Andreas Moll is the new VP of Categories for EMEA, responsible for marketing, merchandising and product.
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News briefsAdidas Terrex offers new waterproof high-performance trail running shoe
The new Agravic Gore-Tex is meant to ensure a lightweight, waterproof and windproof experience on the trails.
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News briefsAsics launches new Gel-Trabuco 13 trail shoe
The brand says the new model offers enhanced cushioning, protection and traction.
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ArticleSport 2000 GmbH reports solid growth
Despite a challenging market, the seven-country retail group achieves €4.04bn in sales in 2024.
