Trail Running – Page 4
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News briefs
Vibram launches Megagrip Elite
The company says that after hundreds of hours of testing, the compound has been fine-tuned to meet the demands of the most challenging environments.
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Article
Why outdoor and fashion are colliding now
Once defined solely by its utility, outdoor fashion is now booming as a form of self-expression, especially in this fast-changing political environment, says Chris Goddard, our guest writer from the US.
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News briefs
Pelotan launches crowdfunding campaign for global expansion
The young sunscreen brand trusted by elite athletes opens crowdfunding to fuel global expansion.
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News briefs
International Running Expo opens registration for inaugural event
The International Running Expo debuts in Amsterdam this November, bringing top brands, innovation and networking to the running industry.
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Article
First phase of Wolverine’s turnaround is complete
The parent of Merrell sees progress in its turnaround plan, but retail challenges and tariffs loom.
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Article
Garmin shares jump to all-time high after Q4 results exceed estimates
The Swiss company’s stock surged 27% as Q4 earnings beat forecasts, with strong growth in outdoor and fitness segments.
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News briefs
Karhu launches resale program
The Finnish footwear brand’s Renewed program turns footwear returns into revenue while cutting waste.
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Article
Schöffel Group: The eighth generation has taken over
Jakob Schöffel takes over the management from his father Peter, becoming the eighth generation at the helm of the long-established outdoor company.
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News briefs
Super.natural names Advanced Distribution as new partner for Italy
The German Merino specialist announced a new distribution partnership for the Italian market.
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News briefs
Asics launches Fujitrail adventure contest for trail runners
Two trail runners from France, Spain, the UK and Germany can win a dream trail running trip, including travel, accommodation and equipment from Asics’ Fujitrail collection.
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Article
ICC rules Beat Zaugg must sell Scott Sports stake to Youngone
The International Chamber of Commerce arbitration tribunal’s ruling on Zaugg’s Scott Sports shares could potentially resolve the long-standing dispute with South Korea Youngone.
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News briefs
Dynafit opens applications for 2025 Trailhero
Passionate trail runners can apply now for a season filled with races, events and exclusive community experiences.
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Article
Fenix Outdoor generates Q4 operating profit on lower sales
The group, with Swedish roots and based in Zug, Switzerland, navigates a challenging 2024 with mixed results, citing weather impacts and credit issues.
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News briefs
Wolverine Worldwide creates position of Chief Strategy Officer
The group has appointed Brett Parent as its first Chief Strategy Officer, a move set to shape the company’s global growth trajectory.
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News briefs
Merrell names new Chief Marketing Officer
Merrell appoints Richard McLeod as CMO to drive global growth and inspire more people to embrace the outdoors through innovative marketing.
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News briefs
Salomon presents fully recyclable XT_PU.RE
The new XT_PU.RE running shoe blends performance and sustainability, featuring fully recyclable materials crafted through cutting-edge biorecycling technology.
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News briefs
Bächli Bergsport becomes new retailer for OrganoTex
The Swedish waterproofing brand OrganoTex expands into Switzerland with a partnership with Bächli Bergsport.
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Article
Thule to ratchet up product development, supply chain efficiency
The Sweden-based manufacturer of transportation, outdoor and camping gear boosts revenues and expands product lines, navigating market hurdles with strategic priorities for fiscal year 2025.
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News briefs
Icebug’s new CCO talks growth and grip
Icebug’s new Chief Commercial Officer Andreas Hakansson shares his vision for balancing commercial growth with sustainability at the Swedish footwear brand.
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News briefs
Craft expands 2025 run and footwear line
The Swedish endurance brand introduces new hybrid shoes and an updated run wear collection for the fall/winter season.