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    K2-MDV rebrands as “Elevate Outdoor Collective”

    2022-02-08T17:30:00Z

    Seattle-based K2-MDV Holdings, the parent company of all K2 Sports and MDV brands, including K2 Skis, K2 Snowboarding, Marker, Dalbello, Völkl, Ride, Line, BCA, Atlas Snow Shoe Co, Tubbs Snowshoes and others, announced that it has rebranded itself Elevate Outdoor Collective, effective immediately. The company will continue ...