All Urban Outdoor articles – Page 8
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News briefs
Jack Wolfskin appoints head of people and culture
Source: Aki Ben-Ezra Aki Ben-Ezra Aki Ben-Ezra has joined Jack Wolfskin as head of people and culture on Oct. 4. In this role, she uses her strategic leadership skills to create an environment in which Jack Wolfskin’s culture becomes a unique competitive advantage. She will also optimize ...
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News briefs
Sorel HQ to move in with Columbia Sportswear
Columbia Sportswear Company announced that its Sorel brand, currently located in a historic building at 700 SW Taylor Street in downtown Portland, Oregon, will move to an exclusive building on the site of the group’s headquarters near Portland (Washington County campus) in early 2023. The momentum of Sorel – founded ...
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News briefs
China goes hardcore for mountaincore
Mountaincore – or, as Jing Daily describes it, camping-inspired utility wear with urban chic – appears to be on the rise in China. Citing the social media and e-commerce platform Xiaohongshu, Jing Daily writes that the closure of China’s borders over Covid “pushed millions of young Chinese to spend their ...
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News briefs
Timberland and Ræburn launch new circular boot
Source: Timberland The new Earthkeepers by Ræburn Timberloop Utility Boots The result of the latest collaboration between Timberland and Ræburn for Fall/Winter 2022 are the new Earthkeepers by Ræburn Timberloop Utility Boots, “an innovative circular design that allows them to be fully disassembled and recycled at the ...
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Article
Houdini invests in Forward To Nature brand messaging platform; new store in Stockholm
Swedish brand Houdini launched Forward to Nature, its first global brand messaging platform that expresses the brand’s ethos focused on regenerative practices. With a six-figure investment, the largest in the brand’s history, Forward to Nature launched on Oct. 5, 2022, with a 60-second short film (see below). Forward to Nature ...
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News briefs
Peak Performance opens first store in China
The Scandinavian outdoor brand Peak Performance has continued its expansion by opening a brand store in the exclusive Sanlitun neighborhood in Beijing. In the store, high-tech design meets Peak Performance’s Scandinavian heritage and DNA with a passion for the outdoors in focus. The expansion into China as a new market ...
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News briefs
Exped brings new backpack category to market
This fall, Swiss company Exped is adding a new category to its collections. The new “Gear Bags” line consists of three backpack families, all designed with maximum versatility in mind. They combine aspects of backpacks and duffle bags to create luggage that works from climbing crags to the office or ...
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News briefs
Arc’teryx opens largest ReBird repair center globally in Boulder
Canadian brand Arc’teryx has opened a new brand store in Boulder, Colorado, integrating a hybrid retail store and service center that includes in-store care and repair and after-sales product support. With three pillars of upcycling, resale, and care and repair, the service center offers circular services, including ...
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News briefs
66°North opens temporary store in London for 66 days
The Icelandic brand 66°North has opened a pop-up store in London’s Soho district that is open only in the afternoons and sells a selection of the company’s bestselling outdoor styles and accessories. Located on the corner of Air Street and Brewer, the store will remain open for 66 days until ...
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Article
Adidas exhibits its “made to be remade” products in London
At Design London 2022, taking place at Magazine London on Sept. 21-24, Adidas has organized an exhibition titled “Chasing Circularity.” The exhibits showcase the brand’s journey since the 2019 launch of Futurecraft.Loop, a corporate initiative that explores ways to make reusable products. The project has been working on a circular ...
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News briefs
RevolutionRace launches new collection for children and youth
The Swedish DTC outdoor company RevolutionRace (RVRC) launched its first collection for children and youth on Sept. 20, the Swedish Day of the Rights of Public Access. The first collection features the brand’s bestselling pants and shirts in sizes 146-164. According to a company release, the RVRC product development team ...
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News briefs
Foehn debuts Dyneema fabric for new down parka
With a price point of $999,95, Foehn is introducing its first down parka made with a Dyneema outer fabric. The non-woven material is filled with 800 cuin fillpower traceable RDS down, and the company is using a fully recycled nylon interior fabric. For the new Salem parka, that is part ...
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News briefs
Cyberattack hits The North Face, affecting almost 200,000 customer accounts
As reported by Infosecurity, Techradar, Cybernews and other media outlets, The North Face (TNF) was hit by a large-scale cyberattack that affected the data of 194,905 of the brand’s online customers. Email addresses, passwords and personal information stored in user accounts were hacked. According to a data breach notification obtained ...
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News briefs
Jack Wolfskin bolsters business in Southern Europe
Source: Jack Wolfskin Massimo Carnelli Massimo Carnelli is the new director of sales for Southern Europe and new markets at Jack Wolfskin. Carnelli has many years of experience as a sales, product and marketing manager. He spent 26 years in management positions, most of them for the ...
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News briefs
Peak Performance hires H&M’s global marketing director
As reported by habit.se, Peak Performance has hired Tina Rolén, most recently global marketing director for H&M and previously with Adidas, The North Face, Haglöfs and Mini Rodini, as its new vice president of marketing. The company has also appointed a new chief financial officer, Stefan Bratlie Persson. He joins ...
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News briefs
New outdoor-inspired boot from Adidas Originals and Pharrell Williams
Source: Adidas/Humanrace NMD S1 RYAT Building on the design language of the NMD S1 and the original NMD before it, Adidas Originals and Humanrace, a “feel-good” products company founded by Pharrell Williams, have unveiled the hiking-inspired NMD S1 RYAT boot. According to the companies, the development of ...
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Article
Jack Wolfskin’s parent changes company name
Callaway Golf Company announced plans to change its corporate name to Topgolf Callaway Brands Corp. Following the company’s merger with Topgolf in 2021, “the name change reflects Callaway’s dynamic brand portfolio that has unmatched scale and reach across the full modern golf and active lifestyle ecosystem, including on- and off-course ...
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News briefs
Made in Bangladesh Week to premier in November 2022
From Nov. 12 to 18, 2022, Dhaka will host the first “Made in Bangladesh Week” by the Bangladesh Garment Manufacturers and Exporters Association (BGMEA). The event will take place at the same time as the 37th IAF World Fashion Convention. With the implementation of the Made in ...
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News briefs
Herschel premiers mentorship project Bank of Creativity
To supply creative minds with resources, supplies and mentorship along their way, Herschel Supply has installed the “Bank of Creativity.” In the former Brooklyn Bank in Brooklyn, New York, established creatives Olivia Rose, Danny Cole and Sophia Wilson provided individual mentorship to 18 up-and-coming creators intending to help them elevate ...
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News briefs
Dutch connection: Scotch & Soda launches co-branded bikes with Veloretti
Source: Scotch & Soda Scotch & Soda x Veloretti The fashion industry is heavily flirting with the booming urban bike sector – and vice versa. As reported before, the Swiss bike brand Simplon has just ended its pop-up experience at Breuninger in Munich. Fashion brands Drykorn and ...