All Women articles
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News briefsWild Rye opens community investment round
The US-based women-led outdoor apparel brand seeks public investment to support growth and offset rising tariffs.
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News briefsITRA launches Women’s Trail Day
The global celebration promotes female participation in trail running and will also feature an in-person event in Chamonix.
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News briefsFear in snowsports research presented at WWSO Summit
A UK-based research team spotlighted fear as a key factor limiting women’s engagement in snowsports during a new international industry summit.
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ArticleIOC applauds UN declaration affirming role of sport in gender equality
A UN declaration highlights sport’s transformative role in promoting gender equality and empowering women and girls globally, which the IOC officially welcomes.
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News briefsHead is celebrating 75 years of excellence in women’s sports
The ski brand celebrates three quarters of a century of supporting female athletes in skiing andsnowboarding.
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News briefsArc’teryx supports groundbreaking backcountry snowboard event for women
The RnD snowboard event in BC, supported by the Canadian outdoor company, redefined progress, community and mentoring in backcountry riding for women.
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News briefsArc’teryx unites women in Chamonix for ‘The Mountain Classroom’
The Canadian brand brings together three Chinese pioneers in alpinism, acting and storytelling to challenge limits and redefine strength in the mountains.
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News briefsRab partners with Boulder UK to inspire more women to climb
Monthly events aim to inspire, connect and build confidence for climbers of all levels.
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News briefsWomen’s outdoor brand opens flagship in Denver’s RiNo district
Halfdays, co-founded in 2020 by Olympic freestyle skier Kiley McKinnon, launched its first flagship store, offering inclusive and sustainable gear designed specifically for women.
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ArticleWomen in alpine sports: How do they train and regenerate differently?
German outdoor retailer Bergzeit hosted a panel discussion with Gela Allmann, an endurance athlete, sports scientist and mental coach, at its store in Gmund in southern Germany at the beginning of May. Topics such as mental health, mental strength and training principles were discussed intensively. Three experienced Bergzeit sales consultants ...
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ArticleUTMB World Series announces new pregnancy policy to support mother and their partners
UTMB World Series has announced the introduction of a new pregnancy policy that will apply to its events in the 2023 season. The policy includes deferral and priority entry guidelines for athletes who are pregnant, athletes with a partner who is pregnant, and athletes who are adopting or birthing via ...
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News briefsPeak Performance releases new product designed to close gender gap in the outdoors
Academic research in 2022 looking at the impact of menstruation in participation of outdoor and “adventure” activities found some stark results: 53 percent of women stated that menstruation/PMS had affected their participation in adventurous activities. A further 36 percent stated that their participation was sometimes affected. When it came to ...
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News briefsCotopaxi supports J-PAL LAC to empower women in Latin America
Cotopaxi has announced a new partnership with the Abdul Latif Jameel Poverty Action Lab in Latin America and the Caribbean (J-PAL LAC). The purpose of the collaboration is to focus on women’s empowerment in Central America. J-PAL supports women to set and achieve goals and actively participate in the economy ...
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News briefsAdidas Terrex launches new women-specific hiking shoe
Source: Adidas Terrex All-new women-focused Adidas Terrex range, including the WMN Hiker Mid Rain.Rdy Adidas Terrex’s product design team worked with female hikers to gain biometric and experiential insights to understand the needs of the target audience. During the process, the team studied the way the female ...
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ArticleShe Is Outdoors Women’s Gear Award: A target group with much untapped potential
A down jacket by Rab has won the Women’s Gear Award from She Is Outdoors. Five other products have received honorable mentions. The award offers the opportunity to take a holistic look at the women’s segment, and while there were many impressive submissions, it is clear that a lot of ...
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News briefsHigh supports access for disadvantaged women to the sustainable fashion industry
The Higg platform has announced a joint effort in partnership with the Custom Collaborative organization to help women enter the sustainable fashion industry. The program aims to help immigrant or low-income women. Custom Collaborative specializes in training and mentorships in this field and is supported by luxury brand Chanel, among ...
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News briefsApplication deadline for SheIsOutdoors starts on April 1
From April 1, brands can apply for the next edition of the SheIsOutdoors Award. The deadline for submissions is May 6, 2022. The award is divided into the categories Outdoor Professionals and Expedition, Camping, Hardware, Footwear, Apparel, Snowsports and Girls. The Bike and Urban Outdoor categories are ...
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News briefsMerrell values outdoor self-care over product gimmicks
Just in time for International Women’s Day on March 8, Merrell has launched a new campaign in the U.S. that aims to debunk gimmicks in the self-care market and remind women of the power of the outdoors. The footwear brand’s “More Less” campaign was developed by female-led teams, including Merrell’s ...
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News briefsVF named one of the top female-friendly companies in the world
VF Corp. was ranked 12th out of 300 companies on Forbes’ list of “World’s Top Female Friendly Companies 2021,” a ranking compiled by Forbes and market research firm Statista Inc. For the list, 85,000 women in 40 countries were surveyed and asked to rate their employers on criteria such as ...
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News briefsRoad safety is the biggest barrier to more women biking
New research in the U.K. has shown that concern over road safety remains the biggest barrier to getting more women cycling. According to an independent nationwide survey commissioned by bike insurance provider Laka, 42 percent of women do not feel confident riding a bike on U.K. roads. More than 41 ...
