All Db articles

  • D_B_Douchebags
    Article

    db’s new CEO comes from Jack Wolfskin

    2023-12-09T10:12:00Z

    Source: via LinkedIn Richard Collier db (also d_b_, and formerly Douchebags) announced on LinkedIn that Richard Collier will be the new CEO of the Oslo-based travel lifestyle brand from January 2024 after resigning from the same position at German outdoor specialist Jack Wolfskin earlier this fall. “I ...

  • db_x_safeback_2048x2048
    News briefs

    Db and Safeback introduce avalanche vest

    2022-11-10T13:07:00Z

    Db and Safeback have developed the world’s first Backcountry Vest that integrates the Safeback SBX avalanche survival system. Safeback SBX, winner of the 2022 ISPO Award, is the first system of its kind to actively provide air to buried subjects in the snow, extending the survival window after an avalanche ...

  • theantipoachingact
    Article

    Cake supports anti-poaching teams in Africa

    2021-10-08T09:11:00Z

    Source: Cake African rangers on Cake Kalk AP e-motorcycles Cake, the Swedish electric motorcycle manufacturer and member of Scandinavian Outdoor Group (SOG), has successfully delivered the first batch of electric anti-poaching bush bikes to Africa. The quiet and powerful Kalk AP e-motorcycles have been delivered to rangers ...

  • News briefs

    Db says „Sold exclusively not here“ to support local retailers

    2020-11-01T16:37:00Z

    In support of local retailers, Swedish ski and travel luggage brand Db, formerly Douchebags, has launched a new color collection of its best-selling bags, which are not sold through the brand’s website but exclusively through its network of retailers. The Brightside Yellow collection includes 6 models and was launched in ...

  • News briefs

    Db to enter U.S. market this fall with Global Sales Guys

    2020-07-30T09:51:00Z

    The Norwegian bag label Db (formerly Douchebags), founded in 2009 by freeskier Jon Olsson and engineer Truls Brataas, has partnered up with the American full-service sales and wholesale marketing agency Global Sales Guys to enter the U.S. market this fall following a successful market test in 2018-19. Seeing itself as ...