All Db articles
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ArticleDb adds Haaland, Witzøe as strategic investors
The Norwegian bag and travel gear company welcomes two well-known Scandinavian figures to support its global expansion and brand positioning.
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News briefsAluula and Db collab on ultralight travel gear
The partners unveil a new travel bag collection featuring ultralight, durable travel gear made with advanced composite materials.
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News briefsDb unveils exclusive collection with Luis Medearis
The snowboard filmmaker teams up with Db for a special gear collection that blends style, functionality and personal storytelling.
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ArticleDb’s new CEO comes from Jack Wolfskin
Source: via LinkedIn Richard Collier Db (also d_b_, and formerly Douchebags) announced on LinkedIn that Richard Collier will be the new CEO of the Oslo-based travel lifestyle brand from January 2024 after resigning from the same position at German outdoor specialist Jack Wolfskin earlier this fall. “I ...
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News briefsDb and Safeback introduce avalanche vest
Db and Safeback have developed the world’s first Backcountry Vest that integrates the Safeback SBX avalanche survival system. Safeback SBX, winner of the 2022 ISPO Award, is the first system of its kind to actively provide air to buried subjects in the snow, extending the survival window after an avalanche ...
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ArticleCake supports anti-poaching teams in Africa
Source: Cake African rangers on Cake Kalk AP e-motorcycles Cake, the Swedish electric motorcycle manufacturer and member of Scandinavian Outdoor Group (SOG), has successfully delivered the first batch of electric anti-poaching bush bikes to Africa. The quiet and powerful Kalk AP e-motorcycles have been delivered to rangers ...
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News briefs
Db says „Sold exclusively not here“ to support local retailers
In support of local retailers, Swedish ski and travel luggage brand Db, formerly Douchebags, has launched a new color collection of its best-selling bags, which are not sold through the brand’s website but exclusively through its network of retailers. The Brightside Yellow collection includes 6 models and was launched in ...
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News briefs
Db to enter U.S. market this fall with Global Sales Guys
The Norwegian bag label Db (formerly Douchebags), founded in 2009 by freeskier Jon Olsson and engineer Truls Brataas, has partnered up with the American full-service sales and wholesale marketing agency Global Sales Guys to enter the U.S. market this fall following a successful market test in 2018-19. Seeing itself as ...
