Fenix Outdoor UK Ltd. has announced the appointment of its new managing director for the U.K., Paul Griffiths. Griffiths brings a wealth of industry experience from working with brands such as Arc’teryx and Salomon and will join the company on Sept. 1. He replaces current country manager Will Stanton, who had joined Fenix in 2018 and is now leaving the company as he relocates to Italy. According to Fenix Outdoor’s president, Alex Koska, Ralph White, who has semi-retired after serving the company as managing director between 2009 and 2020, will remain in a part-time role as executive chairman to support and advise Griffiths through 2022.
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