All General Outdoor articles – Page 233
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ArticleYouGov study sees German consumers returning to winter tourism
In its recent study conducted among 2,049 participants (commissioned by German brand Schöffel), market researchers at YouGov evaluated a rising interest in winter tourism and snowsports. In mid-September, 58 percent of the consumers that are all active in wintersports said they were planning a winter holiday in ...
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News briefsDimension-Polyant switches to more sustainable fabrics
German fabric manufacturer Dimension-Polyant complements its VX series of pack laminates with the new RX line. The new offerings are climate-neutrally produced from cradle to gate with a varying share of recycled polyester fibers. To label its sustainable range of fabrics, the company has created the new “cleenTec” seal that ...
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ArticleVaude plans to be globally climate neutral next year
Source: Vaude Antje von Dewitz at the global climate demo in Friedrichshafen, Germany, on Sept. 24, 2021 Following the alarming conclusion of scientists in the recently published report of the Intergovernmental Panel on Climate Change, which states that without immediate drastic action, the 1.5-degree target can no ...
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News briefsThe North Face names European members of Explore Fund Council
Source: The North Face Members of the European Explore Fund council The North Face is setting up structures of the European branch of its Explore Fund Council, a new diversity and inclusion committee announced last year. The seven million dollar fund available is aimed to improve access ...
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ArticleHelen of Troy’s Hydro Flask sees Q2 sales progress, raises FY outlook
The Houseware segment of Helen of Troy, which includes outdoor drinkware brand Hydro Flask, saw revenues in the second fiscal quarter ended Aug. 31 grow by 6.7 percent to $215.2 million. The improvement was due mainly to an increase in brick and mortar sales for both Hydro Flask and OXO ...
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ArticleThe rugged outdoor footwear market fell by 5.6% in 2020
After rising by 7.0 percent in 2019, the global market for branded outdoor shoes went down by 4.9 percent to $5,237 million in terms of U.S. dollars in 2020, based on an annual study of some key vendors’ revenues for this kind of product conducted by the Outdoor Industry Compass in partnership with Sporting Goods Intelligence. However, a major recovery is expected in 2021 and 2022, according to many companies in the sector.
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Article50% digital ticket discount for EDM subscribers for NEXT TEXTILE conference on Oct. 12
The Outdoor Industry Compass and EDM Publications are happy to announce that our subscribers are invited to benefit from a 50 percent discount on digital tickets for next week’s NEXT TEXTILE conference in Sweden. You can find the discount code at the end of the article.
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News briefsAdidas Y3 launches Terrex footwear and jackets
For this fall’s urban sportswear line Y3, Adidas is launching a new Terrex Swift R3 GTX sneaker in two colorways as well as two Gore-Tex shell jackets (one hard shell and one down insulated parka). The Y3 Terrex footwear capsule collection is launched on Oct. 14, while the apparel drop ...
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News briefsAdidas rolls out resale program
Adidas’ new “Choose to Give Back” resale program, which leverages thredUP’s Resale-as-a-Service® (RaaS®) platform and expertise, allows consumers to send used products from any brand to Adidas for reuse or resale via the Adidas Creators Club App. The program – part of the company’s efforts to promote a circular product ...
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ArticleOdlo reorganizes its business structure in German-speaking countries
Pascal Schweizer, Odlo’s country manager DACH, is seizing the opportunity of the departure of field sales manager Matthias Faller to reorganize responsibilities in the German-speaking region. Faller is leaving Odlo on Oct. 31 after almost five years with the company. Moving forward, a dedicated sales manager will be in place ...
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ArticleOutdoor industry stocks declined by 6% in Q3
Public companies involved in the outdoor and bike sectors saw their average share value decline by 6.0 percent between June 30 and Sept. 30 of this year, after rising by 18.9 percent during the first quarter and by 13.8 percent during the second quarter. The sector performed a little better ...
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News briefs
Norspo canceled, may take place in November
The Norwegian sporting goods show, Norspo, which was going to take place in Oslo on Jan. 9 and 10, has been canceled like the one that was going to be held last January. Trond Evald Hansen, general manager of Norspomessen, is now betting that the new winter show will take ...
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News briefsVirtual showrooms for sustainable hosiery and eyewear from Taiwan
Due to the absence of relevant trade shows in the wake of the latest pandemic-related cancellations, Taiwantrade.com is currently hosting 3D virtual pavilions for hosiery and optical products, showcasing sustainable hosiery and exclusive models and collections of high-performance sports eyewear. The Taiwantrade 3D Optical Virtual Pavilion will showcase innovative sports ...
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News briefsRab lets athletes speak in new podcast series
British outdoor brand Rab (owned by Equip Outdoor Technologies Ltd.) has just launched its new The Mountain People podcast, a podcast series featuring alpinists from Rab’s athlete’s roster who will talk about their love for the mountains and their lives beyond their sports. The podcast is hosted by British alpinist ...
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News briefsHoudini debuts global “The Storyteller” campaign with Polartec
Houdini has launched its global marketing campaign, ”The Storyteller,” in collaboration with Polartec. The marketing initiative, in partnership with a media outlet and on Houdini social channels, “stars” Houdini’s iconic styles telling their stories through emotional and humorous snippets. The stories include four creative approaches in different environments (”The Artist,” ...
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News briefsPolartec launches “Family Album” on Instagram
Polartec®, a Milliken & Company brand, has launched its “Family Album.” It is the result of the visual story of those who have worn Polartec clothing on their outdoor adventures over the past three decades. Launched via a dedicated Polartec Instagram channel, @PolartecFamily, the album is intended to serve as ...
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News briefsBollé expands product and design teams
In addition to a series of hires to support its marketing, business, e-commerce and corporate social responsibility departments, Bollé Brands Group has added several industry veterans to its helmet, goggle and sunglass innovation team. Corentin Daniel was appointed global product engineer, a newly created position, and brings 17 years of ...
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News briefs
PrimaLoft to save up to 70% carbon emissions with updated P.U.R.E. technology
PrimaLoft has launched an updated version of its PrimaLoft P.U.R.E. (“Produced Using Reduced Emissions”) technology. Using proprietary technology, P.U.R.E. is now said to further reduce carbon emissions by up to 70 percent. Three new products featuring the latest version of PrimaLoft’s P.U.R.E. manufacturing technology will be launched in 2022 and ...
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News briefsArc’teryx hires Chris Pelyk as new VP Store Development
Source: Arc’teryx Chris Peylk, VP store development at Arc’teryx Chris Pelyk has been appointed vice president of store development at Arc’teryx. In his career, Pelyk has worked for several big brands in the development, design, and strategic planning of retail concepts, mainly in Asia. Among the companies ...
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News briefsHaglöfs Restored second hand collection goes live
Partnering with recycling service specialist The Renewal Workshop (TRW), Swedish outdoor brand Haglöfs has now officially launched its second-hand concept Haglöfs Restored. The collection of used gear and apparel is inspected, washed and restored up to standards before being resold. The Renewal workshop has its facilities in ...
