All General Outdoor articles – Page 236
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News briefsPolygiene hires Sean Tindale as new CMO
Source: Polygiene Sean Tindale, new CMO Malmö, Sweden-based Polygiene Group has appointed Sean Tindale as its new chief marketing officer, effective at the end of September. He is joining in from the fashion brand Vero Moda (owned by the Besteller Group), where he was global marketing director ...
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News briefsAclima works with Norwegian non-profit to find new sustainable solutions for textiles
REV Ocean, a non-profit company founded in 2017 and funded by Norwegian businessman Kjell Inge Røkke to restore the ocean to health, and Norwegian wool apparel specialist Aclima have entered into a collaboration agreement to develop new sustainable solutions for the textile industry. REV Ocean is focused on creating positive ...
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News briefsNew presidents for prAna and Mountain Hardwear
Columbia Sportswear has announced the promotion of Troy Sicotte to president of Richmond, California-based brand Mountain Hardwear and the appointment of Monica Mirro as president of prAna in Carlsbad, California. Both report to Craig Zanon, who was named senior vice president of emerging brands for the group earlier this year. ...
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ArticleTravis Campbell acquires Eagle Creek from VF, European organization stays on board
Effective Sept. 3, the newly formed Eagle Creek Holdings LLC owns Eagle Creek after acquiring the brand from VF Corp. The new entity based in Steamboat Springs, Colorado, is owned by Travis Campbell, an outdoor industry veteran and former president of emerging brands at VF, who left the group end ...
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News briefs
Cotopaxi secures growth investment
U.S. outdoor brand Cotopaxi has secured funding led by Bain Capital Double Impact, Bain Capital’s impact investing strategy. The investment is expected to support Cotopaxi’s global growth, acceleration of its global omnichannel and experiential retail strategy, sustainable product strategy, and impact on poverty alleviation and community development support. As part ...
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ArticleHoudini drives expansion of circular economy movement with new shareholder
Swedish outdoor brand Houdini Sportswear announced that Italian investment firm GDTRE will join the brand’s co-founders, Hanna Lindblad and Eva Karlsson, who both hold a minority stake in the company and together own 77 percent of the company, as well as Stefan Ytterborn, founder of POC and CEO and founder ...
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News briefsColumbia to introduce next evolution in thermal-reflective Omni-Heat insulation
Columbia Sportswear has announced a patented, NASA-inspired new addition to its Omni-Heat line of insulation materials. The new Omni-Heat Infinity technology is a “gold metallic lining material in a pattern scientifically engineered to optimize warmth and breathability.” Columbia will use the material in more than 80 jackets, boots and accessories ...
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OpinionOpinion: Sustainability - Have we all got the wrong approach?
There is not a single outdoor brand I know that does not have a sustainability policy – if anything, the term sustainability has been used for such a wide range of applications even I end up confused as to what it really means. There are two common definitions: the ...
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ArticleKantar Media Reactions study 2021 sees local advertising strong besides digital channels
Research and consulting agency Kantar has just released its Media Reactions 2021 study, informed by the opinions of over 14,500 consumers covering over 290 brands in 23 markets and 900 senior marketers worldwide. The report gives some interesting insight into the changes in the media landscape reflected by the popularity ...
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News briefsKeen launches recycled content certification program
Portland-based footwear company Keen is starting a new sustainability initiative based on its growing Harvest line partly made from recycled materials. The new Harvest certification program is part of Keen’s “Detox the Planet” Initiative and is primarily a communication tool that offers transparency on how much industrial waste is recycled ...
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News briefs
Artilect to use Trizar treated fabrics for new collections
U.S. start-up brand Artilect Studio will add Trizar fabric technology to some of its new cold-weather styles for fall 2022. The protective ceramic coating material (used under the Emisshield brand name to protect space ships from heat) integrates heat-radiating agents that should increase warmth and moisture vapor transmission rate, improve ...
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News briefs
Wesports makes further purchases and recruits e-com pioneer Johan Ryding to the board
WeSports’ previously reported shopping spree does not appear to be over, as the Swedish group has now reported its entry into the water sports and water leisure products market with the acquisition of Finwake, a leading water sports equipment specialist from Finland. Finwake has a strong position in Finland with ...
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News briefsEisbär with new design and sales staff
Eisbär Sportmoden, under the management of sports industry veteran Ronald Mühlbeck since Sept. 2019, announced the restructuring of its product & design and sales divisions at the company headquarters in Feldkirchen/Donau in Austria. Source: Eisbär Thomas Oberhofer As the new product manager, Thomas Oberhofer has been responsible ...
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News briefsHigg Index adds new analytics tool to identify risks and opportunities at a glance
After identifying a rising demand for environmental data from companies worldwide, the sustainability insights platform Higg (spun out of the Sustainable Apparel Coalition in 2019 as a public-benefit technology company) has introduced a new analytics tool to make it easier for brands and buyers to understand and act to improve ...
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News briefsPatrick Berresheim leaves Birkenstock, joins Jack Wolfskin as new VP Digital
Source: Jack Wolfskin Patrick Berresheim Digital specialist Patrick Berresheim has joined the Jack Wolfskin team to fill the newly created role as vice president digital at the German brand. The German outdoor brand sees significant growth potential globally, especially since it was acquired by Callaway Golf in ...
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Article50 NGOs urge governments and companies to protect workers in Sri Lanka and Bangladesh
In a joint statement to the government and employers’ organizations of Sri Lanka and Bangladesh and apparel brands sourcing from those countries, over 50 organizations from around the world are urging to take immediate action to keep workers safe during the current new Covid-19 wave. In August, Bangladesh saw a ...
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News briefs
Underwear brand Saxx gets financial injection
Saxx Underwear, a Canadian men’s functional underwear brand founded in 2006, received a strategic investment from TZP Group, a multi-strategy private equity firm, through TZP Capital Partners III. NLS Group Holdings Inc., led by Krystal Growth Partners which invested in Saxx in April 2010, will retain a significant minority interest ...
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News briefsEquipment sales in the U.S. up 23% in first semester
The NPD Group reports that areas of the U.S. outdoor and sports industry experienced unprecedented highs over the past year and a half, as consumers sought refuge outdoors during the pandemic. This behavior is not a flash in the pan; in fact, equipment sales at sports specialty retail grew by ...
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News briefs
American outdoor industry body launches workforce assessment
The Washington, D.C.-based Outdoor Industry Association (OIA), the nonprofit trade body of the outdoor industry in the U.S., and several partner organizations have launched the Outdoor Industry Workforce Assessment. The voluntary survey, open to the leadership and management teams of companies and organizations in the outdoor recreation industry, will gather ...
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ArticleAllbirds files for IPO but remains loss-making, plans to open up new apparel categories
Allbirds, the B Corporation-certified San-Francisco-based footwear and apparel brand, has filed with the U.S. Securities and Exchange Commission for an initial public offering. The document lists the size of the transaction at $100 million, which is an estimate used only to set the registration fee of $10,910. Allbirds was last ...
