All Italy articles
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Italian Bicycle Festival 2024 emphasizes sustainability
The IBF in Misano Adriatico enhances its commitment to sustainability with new eco-friendly transportation initiatives.
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Article
Prowinter expands with new outdoor segment
With Prowinter Outdoor, the Bolzano trade show focuses on all things outdoors year-round.
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Article
Hepha expands its horizons: Italian market now in focus
The young German e-bike supplier is expanding into the Italian market, aiming to capture a significant share by offering tailored, sustainable mobility solutions.
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Elba Legend Run, a new trail running event in Italy
The first event in the Tuscan Archipelago will take place on Oct. 6, 2024.
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Pescare Show goes to Rimini
The recreational fishing show is being held for the first time in the well-known seaside resort in Emilia-Romagna, Italy.
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Article
More than a trade show: Pitti premieres BECYCLE before start of the Tour de France
On the occasion of the historic start of the Tour de France in Florence, Italy, Pitti Immagine, an organizer of international cultural and trend events, is launching a new event focusing on the cycling industry, culture and lifestyle. BECYCLE, which will take place from June 26-28 at the historic Leopolda ...
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Giorgio Campagnolo named Knight of Labor
The President of Italy, Sergio Mattarella, has appointed Giorgio Campagnolo a Knight of Labour, one of Italy’s top honors. Campagnolo is 87 years old, of which 71 spent working for the family business. He still reportedly works at the company’s premises every day. F.lli Campagnolo’s history traces back to 1948, ...
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2024 ORBDays a success
The 10th edition of the Outdoor & Running Business Days (ORBDays) was held in Italy’s Riva del Garda on May 26-27 this year, earlier than its usual summer dates, and was a success, according to the organizers. The B2B event attracted 4,000 people overall, including exhibitors, retailers, media and other ...
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Pitti Uomo will host outdoor brands
At the summer edition of Pitti Uomo, the biannual men’s fashion show held since 1972, which will next take place from June 11 to 14 at the Fortezza da Basso in Florence, the “I Go Out” section will be dedicated to the passion for open spaces and outdoor sports. Pitti ...
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Prowinter 2025 dates announced by Fiera Bolzano
Following the conclusion of the seventh edition of the Prowinter Ski Rental Summit powered by ITASnow on April 12, 2024, Fiera Bolzano has now announced the date for the Prowinter 2025 winter sports trade show. The three-day B2B event will take place from Jan. 13 to 15, 2025, at the ...
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New association of Italian int’l trade shows
IT-EX is the name of a new association of Italian international trade shows, created with the objective of promoting the interests of the sector and its internationalization. The new body, established on Feb. 7, was founded by Fondazione Fiera Milano with AIMPES Servizi, A.N.C.I. Servizi, ASSOMAC Servizi, CEU – Centro ...
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Successful second edition of the Winter Business Days in Italy
The second edition of the Italian Winter Business Days (WBDAYS), the winter version of the Outdoor & Running Business Days (ORBDAYS), featured the products of more than 50 exhibitors and 90 brands, up from 80 brands in the first edition. The event, organized by the media group MagNet, attracted more ...
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La Sportiva supports Italian Rock Climbing Federation at Paris 2024
Italian outdoor brand La Sportiva has announced that it will support the Italian Rock Climbing Federation (FASI) at Paris 2024 as its first technical sponsor. The brand will provide climbing and paraclimbing athletes with technical apparel for the Olympics. Climbing is the brand’s core business, La Sportiva stressed in a ...
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New Country Manager for Helly Hansen Italy
Michele Battocchio is the new country manager for Italy of the Norwegian brand Helly Hansen. Battocchio has more than 25 years of experience in sporting goods, footwear and fashion at the national and international level. He previously worked for UYN, Garmont and Northwave. Battocchio will be based at Helly Hansen’s ...
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New status moves Scarpa one step closer to B Corp. ambitions
Scarpa has achieved Benefit Company status – a legal status introduced in Italy in 2016 to identify those companies that, besides profit, pursue specific goals of common benefit, with the aim of generating value for people, the planet, businesses, and the productive realities of the country. Brands designated as a ...
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The figures of the 2023 ORBDays
The 9th edition of Outdoor & Running Business Days (ORBDays), which took place in Italy’s Riva del Garda on July 9-10, 2023, hosted 1,200 retailers and showcased the products of 115 exhibitors and 220 brands. The trade event attracted more than 2,800 visitors. ORBDays, organized by Sport Press Srl SB, ...
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Oberalp Group continues distribution of Fischer in Italy, adds One/Way
After having been the distribution partner of the Austrian ski brand Fischer in Italy since 2012, Oberalp Group now announced that this will continue to be the case for another five years. This includes the entire Fischer range, from alpine to cross-country skis as well as the associated collection of ...
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Fubuki will be distributed in Italy by Nov.ita
Nov.ita has announced that it will distribute the Japanese winter boots brand Fubuki in Italy. Based in Turin, Nov.ita is already the Italian distributor for Camelbak and Buff, among other brands. Fubuki was founded in 2019 in Niseko, Japan, by Kalle Norman and Christofer Ljunggren. The brand is currently sold ...
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New Millet store in Turin
After opening in Bolzano in November, Millet has now added another new flagship store in Turin at Via Gramsci 15. These two stores are the brand’s eighth and ninth in Europe and part of a broader retail plan for Italy that will see more openings, also in franchising, especially in ...
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Northern Italian ski resort goes eco-friendly way
Pejo 3000 in the Stelvio National Park is the world’s first plastic-free ski resort, where single-use plastic and PET bottles have been banned since 2019 and which henceforth is to serve as a model for other tourist regions. For winter sports enthusiasts, Pejo 3000 offers a total of 20 kilometers ...