All La Sportiva articles
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ArticlePrimaLoft drops two new high-performance down alternatives
PrimaLoft, Inc. has expanded its range of synthetic down alternatives. PrimaLoft Insulation ThermoPlume+ and PrimaLoft Insulation RISE Loose Fill are the latest products that, according to PrimaLoft, combine the performance and aesthetics of natural down with the benefits of PrimaLoft synthetic fibers, all in a sustainable chassis case. Brands such ...
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Data & AnalysisGlobal outdoor footwear market grows 17.8%
2022 outdoor footwear sales are up. 5 companies represented just over 50% of all sales. Find all the sales, growth and market share numbers here.
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ArticleEOCA members announce Green Friday fundraiser actions
After inviting companies to participate in its antidote to Black Friday and raise money to help fund EOCA projects, the EOCA has released details of how its membership brands are marking Green Friday on Nov. 28 this year.
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News briefsLa Sportiva supports Italian Rock Climbing Federation at Paris 2024
Italian outdoor brand La Sportiva has announced that it will support the Italian Rock Climbing Federation (FASI) at Paris 2024 as its first technical sponsor. The brand will provide climbing and paraclimbing athletes with technical apparel for the Olympics. Climbing is the brand’s core business, La Sportiva stressed in a ...
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News briefsLa Sportiva opens long-term pop-up at Au Vieux Campeur in Paris
Italian outdoor brand La Sportiva has opened a long-term pop-up in Paris, in partnership with specialist retail chain Au Vieux Campeur. The dedicated space, dubbed La Sportiva Bivouac, is located at the retailer’s boutique in 42 rue des Ecoles, in Paris’ Latin Quarter. The pop-up will be in place until ...
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News briefsLa Sportiva acquires Italian shoe upper supplier
Outdoor footwear specialist La Sportiva has acquired a majority stake in Meet Italia, an Italian shoe upper producer and one of Sportiva’s suppliers for more than 20 years. Founded in 1985 by the Morellato family, Meet Italia is based in the outdoor industry cluster of Montebelluna in the Veneto region. ...
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News briefsLa Sportiva posts 30% sales increase
La Sportiva’s sales increased to €216 million in 2022, up 30 percent from 2021, compared to €125 million in 2020. International sales accounted for 80 percent of the company’s revenues. Sales in both Europe and the U.S. grew double-digit, driven by the rising interest in outdoor activities. Founded in 1928 ...
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ArticleBizness Enabler opens own DTC online shop
After opening the retailer-focused online portal named Bizness.eu to sell its distributed brands online, German company Bizness Enabler GmbH has launched My-brand-shop, a new DTC portal operating Europe-wide. In the shop, the Munich-based company offers its distributed brands like BioLite, LifeStraw, Matador and Full-Windsor, as well as Selk’bag (starting in ...
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News briefsEOCA members participate in Black (Green) Friday fundraiser
With the Black Friday shopping craze around the corner, many outdoor brands try to engage not only in selling but also in fundraising for environmental or social projects, renaming Nov. 25 the “Green Friday.” Seven members of the European Outdoor Conservation Association (EOCA) dedicate their fundraising to projects under the ...
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News briefsLa Sportiva reinforces marketing team
La Sportiva has hired Vittorio Barrasso as brand & communication corporate manager and Andrea Ranalletti as trade marketing manager. They will both report to Giulia Delladio, La Sportiva’s corporate marketing director. Barrasso brings long-standing experience in the consumer goods industry. In his new role, he will oversee brand development, communication, ...
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News briefsU.K. Outdoor Industry Awards 2022 winners announced
At its recent annual conference in Sheffield, the U.K.’s Outdoor Industries Association (OIA) has announced the winning products of this latest U.K. outdoor industry awards. This year, the categories have been expanded to include “diversity and inclusion.” The other categories are accessories, backpacks, camping equipment, climbing, clothing, tech accessories, footwear, ...
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News briefsLa Sportiva opens shoe-repair shop
According to CMDsport, La Sportiva has opened a resoling shop – the first of its kind, the company says – for shoes under its own brand. Located at Snow Factory headquarters in Barcelona, the shop uses the same materials and machinery as the brand’s factory. For La Sportiva Spain’s marketing ...
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News briefsLa Sportiva opens first German mono-brand store
La Sportiva opened its first mono-brand store in Germany on March 20. The store is located in the municipality of Bubenreuth at Kurt Albert Strasse 1, inside the Blockhelden Frankenjura fitness club. The Frankenjura region is the largest climbing area in Germany and one of the top spots for sports ...
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News briefsLa Sportiva posts 28% sales increase despite Covid-19 uncertainty
La Sportiva has seen its revenues jump by 28 percent in 2021 and anticipates another 10-15 percent increase in 2022. The positive performance, which widely exceeded the company’s expectations, was primarily attributed to investments in advanced technologies and digitalization. To thank its staff for the outstanding result, the company’s board ...
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News briefsItalian luxury brand Zegna launches outdoor and ski capsule
Source: Zegna New Zegna logo Italian luxury brand Zegna has unveiled its latest collection, The Outdoor Capsule, themed “performance apparel and ski gear for big and small outings with elegant style.” The capsule’s exclusive pieces include ski helmets from Zegna and Kask, performance footwear from Zegna and ...
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News briefsLa Sportiva’s CEO Lorenzo Delladio is Entrepreneur of the Year
Lorenzo Delladio, CEO and chairman of La Sportiva, was named “Entrepreneur of the Year” by EY (Ernst & Young Global) as one of 11 Italian small and medium-sized business leaders from different industries. According to the jury, the honorees “created value and contributed to the growth of the economy with ...
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News briefs
La Sportiva opens store in Cortina
La Sportiva has opened a new store in Cortina d’Ampezzo, in the heart of the Dolomites. It is the 11th brand store La Sportiva in Europe. The store, located at Corso Italia 198, sells products for both winter and summer sports, including climbing, trail running, mountaineering and trekking. In ...
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News briefsLa Sportiva appoints new GM
Italian mountain sports brand La Sportiva has announced that after more than 19 years as general manager, Lanfranco Brugnoli is retiring from the company. The new GM alongside Lorenzo Delladio , CEO and president, is Marcello Favagrossa . With Brugnoli and Delladio at the helm, the company has ...
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News briefsLa Sportiva adds three international names to its mountain running team
Source: La Sportiva Jan Margarit La Sportiva has expanded its mountain running team with the arrival of Jan Margarit , Mimmi Kotka and Alexis Sevénnec . Margarit, 23, was born in Matadepera, near Barcelona, and made his debut in trail running in 2015. ...
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News briefsLa Sportiva opens brand store in Courmayeur
La Sportiva has opened a monobrand store in Courmayeur , the well-known Alpine resort at the foot of Mont Blanc, in Italy’s northwest. It is the tenth store of the Italian brand, founded in 1928. It will sell all the brand’s product ranges, and not only winter sports items, including ...
