HeiQ, the specialist in textile innovation, has launched a functional fabric development service, called HeiQ Fabric Lab. The new service is designed to assist brands with fabric innovation, helping them turn their apparel concepts into reality. Through the new Lab, HeiQ takes a brand's product idea and contributes its expertise in fiber, yarn, fabric solutions and chemical technology as well as its sourcing partners to develop the partner brand's future functional fabric. The Lab also offers additional services such as product marketing, research on fabric trends and seminars on materials for employees. HeiQ, based in the Zurich area, was founded in 2005 as a spin-off from the Swiss Federal Institute of Technology Zurich (ETH).