Since January 2019, Trerè Innovation has been the official supplier of both the Russian Gazprom RusVeló bike racing team and the Quantum bike racing team from the U.S. Trerè Innovation has also become the official supplier for underwear, socks and second-layer products for the national ski team of Austria, Germany, France, Norway, Slovenia, Russia and Slovakia as of this autumn/winter 2018/19 season. The company signed the sponsorship agreements last summer. In addition, Trerè Innovation has invested more than €3 million in marketing for its new UYN brand, which launched last year after the loss of a production and licensing deal for X-Bionix clothing and X-Socks.