All Protect Our Winters articles
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Article
Dan Yates appointed new Executive Director of EOCA
The former Director of Partnerships and Initiatives at Protect Our Winters takes over from Mark Held this November.
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News briefs
Evo partners with POW and Jeremy Jones
All profits from the brand’s new Tahoe City Campus bar and restaurant will go to the non-profit organization.
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Article
Protect Our Winters hires its first COO
The Colorado-based climate advocacy organization Protect Our Winters (POW) announced that it has hired its very first Chief Operating Officer.
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Article
Mammut reduces carbon footprint by 17%: 2023 Sustainability Report
The Swiss Mammut Sports Group AG has published its Sustainability Report for 2023, saying that it represents a significant milestone in the company’s ongoing commitment to environmental and social responsibility. Measurable achievements include reducing its carbon footprint by 17 percent and repairing 13,000 products. In addition to reducing emissions and ...
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News briefs
Keen recommits to making the ‘World’s Cleanest Shoes’ in new campaign
Oregon-based footwear brand Keen is launching a wide-reaching initiative to promote a better footwear industry 20 years after its founding and 10 years after starting its journey to eliminate PFAS. To recommit to its mission of “making the World’s Cleanest Shoes,” the company will be investing in new processes and ...
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News briefs
Odlo and POW Switzerland launch sustainable Zeroweight running capsule
Source: Odlo Swiss brand Odlo announces its second product collaboration with Protect Our Winters (POW) Switzerland. The result is the Odlo x POW Zeroweight Running Capsule, a six-piece collection made entirely from recycled materials. This new product collaboration follows the launch of the Odlo x POW Blackcomb ...
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Opinion
Recap: The British Snowsports trade show Slide/OTS Winter
Telford hosted the British Snowsports trade show Slide/OTS Winter again, but this time with MCS (who provide the back-office services for the Outdoor Industries Association) in the organizer role. Imagine a smaller version of ISPO – but with the snow, brands included and a lower price for being there. A ...
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News briefs
Mammut and Unless Collective commit to protect mountain ecosystems
Swiss outdoor company Mammut and the US streetwear label Unless Collective are launching their second joint limited edition for International Mountain Day (Dec. 11), consisting of biodegradable hoodies and T-shirts that are produced responsibly – all in the name of protecting mountain ecosystems. “The mountains are our playground, and we ...
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News briefs
Odlo and POW release base layer collaboration
Swiss-based performance apparel brand Odlo has released its first product collaboration with the NGO Protect Our Winters (POW) Switzerland. Source: Odlo The co-branded base layer, Odlo x POW Blackcomb, features a shared logo and has been co-created to minimize environmental impact, featuring a unique design created specifically ...
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News briefs
Salomon publishes first impact report
Following its sister company Atomic’s impact statement, Salomon has also published its first-ever annual sustainability report. After a full carbon inventory, the French brand’s science-based targets have been officially approved for 2022 (aiming for a 50 percent absolute reduction in Scope 1 & 2 carbon emissions and a 30 percent ...
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Article
Too slow, too limited: POW publishes open letter to FIS urging climate action
In an open letter delivered to the International Ski and Snowboard Federation (FIS) in Chourchevel following the men’s downhill finals on Feb 12, 2023, Protect Our Winters (POW) has called for greater climate action and transparency from the FIS.
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News briefs
Protect Our Winters is partnering with TRIWA
Source: POW TRIWA, a watch manufacturer known for its sustainability efforts, has entered into a partnership with Protect Our Winters (POW). As part of the collaboration, TRIWA will release a limited edition run of 600 watches made from recycled ocean plastic. The watches will only be available ...
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News briefs
Sport Conrad donates 1% of “We rethink” week sales to POW and KlimaAlps
From Nov. 19 to 26, German outdoor retailer Sport Conrad has again held its alternative to Black Week as part of its “Wir Denken Um” (we rethink) project launched in 2018. During the week, the retailer was calling on customers to repair their mountaineering products, use professional care or make ...
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Article
Vista Outdoor Foundation’s FY 2023 grant partners announced
The Vista Outdoor Foundation, the philanthropic partner of Vista Outdoor Inc., announced 12 non-profit organizations selected by its board of directors to receive grants as part of the foundation’s second annual grant cycle. The 12 organizations include nine that were previously funded in the first cycle and three that are ...
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Article
European outdoor industry and POW call for climate action – Join Now!
Ahead of COP27, the European outdoor industry and Protect Our Winters (POW) are working together to call on European decision-makers to prioritize sustainability. The outdoor industry is in a key position in the fight against climate change, and its customers are seeing the effects of climate change firsthand, from receding ...
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News briefs
Hagan strengthens its sales and marketing
Source: Hannah Siegesleuthner Florian Kollros-Farthofer, Sales Manager The Austrian family-owned company Hagan Ski, founded in 1924 and specializing specifically in the touring ski segment since the mid-1990s, is expanding its team with new international sales manager Florian Kollros-Farthofer and marketing manager Lisa Lenzenweger. As ski touring has ...
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News briefs
Icebug partners with POW
Swedish outdoor footwear manufacturer Icebug is the latest global partner of Protect Our Winters (POW). Icebug has a longstanding commitment to sustainability, whether it’s switching from petrochemical to algae foam, changing fabric dyeing processes, eliminating air freight or installing solar power in its supply chain factories. Icebug is also a ...
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News briefs
Blue Tomato expands cooperation with POW
Austrian boardsports and lifestyle retailer Blue Tomato is expanding its cooperation with the global environmental protection organization Protect Our Winters (POW), established around 15 years ago by U.S. pro snowboarder Jeremy Jones, and is now also the official merchandise partner of POW Europe. When POW products are purchased through the ...
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News briefs
Vista Outdoor Foundation selects ten organizations including POW for its first grant cycle
The Vista Outdoor Foundation, the philanthropic partner of Vista Outdoor, has announced ten non-profit organizations selected to receive a total of over $600,000 in grants as part of the foundation’s inaugural grant cycle. The ten organizations selected from more than 100 requests for funding represent a cross-section of outdoor and ...
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News briefs
Buff supports charitable organizations and sustainability, celebrates 30th anniversary
Buff is increasing its financial support for Protect Our Winters (POW) to more than $50,000 per year while launching a new product collection that “recognizes the important work and culture” of the non-profit organization founded in 2007 by professional snowboarder Jeremy Jones. In addition, the Spanish brand, which celebrates its ...